Skip to content

Huawei Mate 20 Pro

Fail

Shoppers spend an estimated $60K a year here, so Huawei Mate 20 Pro is a Fail.

Flapen Score
46
46 / 100
Top 38% of 1,823 Elektronik & Foto niches · +2 vs the category median of 44
Market size
€60K/yr49K searches / yr
90-day growth
-11.3%search demand this quarter
Competition
44%top-5 click share · 23 brands · 46 sellers

Flapen Score

Huawei Mate 20 Pro against its category

The dotted line is the Elektronik & Foto average. Past it, Huawei Mate 20 Pro is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Huawei Mate 20 Pro market on Amazon at a glance

Shoppers on Amazon Germany searched for Huawei Mate 20 Pro 49K times last year and spent an estimated €60K. The top 5 brands take 62% of clicks. Demand peaks in Jul. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €60K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-11.3%
Conversion, latest week
2.8%
Market size, estimated
€60Ka year
Peak month
July1.9× the quietest month
Top search term
huawei mate 20 pro hülle25K searches a year

02 · Price

A sale here is worth €44.68.

Listings sell for €44.68 on average, from €4.45 to €387.60. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €44.68 that is €0 to €4K a year per listing.

Average price
€44.68inside the $15 to $100 sweet spot
Price range
€4.45–€387.60
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #2,304 within Handys & Smartphones. It carries 1,720 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
97%
Out of stock, average day
15.0%
Average rank
#2,304in Handys & Smartphones
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
1,720per listing
Listings tracked
35

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Huawei Mate 20 Pro products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

46

Top-5 brand share

62%

Top 20: 98%

Top-5 click share

44%

Top 20: 85%

Open market

32%

  • Brand 123%
  • Brand 213%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 65%

Demand

Huawei Mate 20 Pro search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.9×

Search terms

Top Huawei Mate 20 Pro search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • huawei mate 20 pro hülle25K/yr
  • huawei mate 20 pro10K/yr
  • handyhülle huawei mate 20 pro8K/yr
  • hülle huawei mate 20 pro3K/yr
  • mate 20 pro hülle2K/yr
  • mate 20 pro1K/yr

Reviews and returns

What reviews say buyers love and hate about Huawei Mate 20 Pro

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Gesamtgröße”
15%of negative reviews mention “Preis-Leistungs-Verhältnis”
2.9%of orders come back
“Leider einen Haufen Geld unnötig ausgegeben”
A buyer, on “Preis-Leistungs-Verhältnis”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Huawei Mate 20 Pro questions

Answered from the same tracked data.