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Handy Mikrofon

Maybe

Products sell for $28.48 on average, inside the sweet spot. But demand is soft, at -7.3% this quarter, so Handy Mikrofon is a Maybe.

Flapen Score
61
61 / 100
Top 3% of 1,823 Elektronik & Foto niches · +17 vs the category median of 44
Market size
€690K/yr465K searches / yr
90-day growth
-7.3%search demand this quarter
Competition
44%top-5 click share · 20 brands · 119 sellers

Flapen Score

Handy Mikrofon against its category

The dotted line is the Elektronik & Foto average. Past it, Handy Mikrofon is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Handy Mikrofon market on Amazon at a glance

Shoppers on Amazon Germany searched for Handy Mikrofon 465K times last year and spent an estimated €690K. The top 5 brands take 57% of clicks. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 465K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €690K a year.

Searches, last 12 months
465K
Growth, 90 days vs prior 90
-7.3%
Conversion, latest week
5.2%
Market size, estimated
€690Ka year
Peak month
November1.3× the quietest month
Top search term
mikrofon handy223K searches a year

02 · Price

A sale here is worth €28.48.

Listings sell for €28.48 on average, from €10.41 to €91.03. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At €28.48 that is €7K to €14K a year per listing.

Average price
€28.48inside the $15 to $100 sweet spot
Price range
€10.41–€91.03
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
€7K–€14K
Returns
2.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #81 within Kamera & Foto. It carries 1,496 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
13.1%
Average rank
#81in Kamera & Foto
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
1,496per listing
Listings tracked
27

04 · Newcomers

9 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
9Amazon's first-year sales bar
Average brand age
29 months

Products

Top Handy Mikrofon products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

119

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

44%

Top 20: 92%

Open market

37%

  • Brand 116%
  • Brand 215%
  • Brand 311%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Handy Mikrofon search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Handy Mikrofon search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mikrofon handy223K/yr
  • handy mikrofon75K/yr
  • mikrofon für handy33K/yr
  • iphone mikrofon22K/yr
  • mikrofon iphone19K/yr
  • microphone iphone12K/yr
  • usb c mikrofon12K/yr
  • mikrofon usb c9K/yr
  • mikrofon für iphone11K/yr
  • mikrofon handy iphone5K/yr

Reviews and returns

What reviews say buyers love and hate about Handy Mikrofon

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Audioqualität”
17%of negative reviews mention “Mikrofon”
2.8%of orders come back
“Microphone funktioniert einfach nicht”
A buyer, on “Mikrofon”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Handy Mikrofon questions

Answered from the same tracked data.