Is Godox profitable to sell on Amazon Germany?

Flapen scores Godox 38 out of 100 on Amazon Germany, a Fail. Shoppers spend €226K a year across 65 tracked products. 2 of the 29 products launched in the last year cleared the first-year sales bar. Search demand grew -21.2% in the last 90 days.

How competitive is the Godox niche on Amazon Germany?

3 brands and 23 sellers compete in Godox on Amazon Germany. The top 5 Godox products take 28% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Godox?

Godox buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Gewicht schwer, and Produktzustand. An estimated 3.9% of orders come back.

What does it cost to enter the Godox niche?

Godox sells for €161.86 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €8.75 to €552.48. The average product has 177 reviews, the count a new listing must catch up to.

Godox

Fail

The top 5 brands take 100% of clicks, so Godox is a Fail.

Filters High Price

Flapen Score: 38
38 / 100Ranks 1,350 of 1,823 Elektronik & Foto niches · −6 vs the category median of 44
Market size: €226K/yr138K searches / yr
90-day growth: -21.2%search demand this quarter
Competition: 28%top-5 click share · 3 brands · 23 sellers

Flapen Score

Godox against its category

The dotted line is the Elektronik & Foto average. Past it, Godox is stronger. Inside it, weaker.

38Fail

This niche Category average

See the method

Market

The Godox market on Amazon at a glance

Shoppers on Amazon Germany searched for Godox 138K times last year and spent an estimated €226K. All 3 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €226K a year.

Searches, last 12 months: 138K
Growth, 90 days vs prior 90: -21.2%
Conversion, latest week: 1.0%
Market size, estimated: €226Ka year
Top search term: godox87K searches a year

02 · Price

A sale here is worth €161.86.

Listings sell for €161.86 on average, from €8.75 to €552.48. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €161.86 that is €0 to €16K a year per listing.

Average price: €161.86above the $15 to $100 sweet spot
Price range: €8.75–€552.48
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 500–750
Units per listing a year: 0–100
Revenue per listing a year: €0–€16K
Returns: 3.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #159 within Kamera & Foto. It carries 177 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 97%
Out of stock, average day: 17.5%
Average rank: #159in Kamera & Foto
Average rating: 4.56 starsAmazon Germany average 4.37 stars
Average reviews: 177per listing
Listings tracked: 65

04 · Newcomers

2 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months: 29
Successful launches: 2Amazon's first-year sales bar
Average brand age: 49 months

Products

Top Godox products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

28%

Top 20: 61%

Open market

Brand 150%
Brand 250%
Brand 30%

Search terms

Top Godox search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

godox87K/yr -19.9%0.2% conv.
godox blitz30K/yr -22.6%0.3% conv.
godox flash7K/yr -15.1%0.3% conv.
godox light4K/yr -33.9%0.4% conv.
godox sony4K/yr -8.1%0.7% conv.
godox led4K/yr -41.9%0.9% conv.
godox licht3K/yr -21.9%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Godox

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Qualität insgesamt”

19%of negative reviews mention “Preis-Leistungs-Verhältnis”

3.9%of orders come back

“und somit sein Geld nicht wert.”

A buyer, on “Preis-Leistungs-Verhältnis”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Godox questions

Answered from the same tracked data.

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