Fitbit Versa 2

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €38K a year.

Searches, last 12 months

133K

Growth, 90 days vs prior 90

-1.9%

Conversion, latest week

3.7%

Market size, estimated

€38Ka year

Peak month

July2.0× the quietest month

Top search term

fitbit versa 2 armband47K searches a year

Listings sell for €7.66 on average, from €3.39 to €12.76. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €7.66 that is €766 to €2K a year per listing.

Average price

€7.66under the $15 to $100 sweet spot

Price range

€3.39–€12.76

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

€766–€2K

Returns

3.2%of orders · Amazon Germany median 1.1%

45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #876 within Smartwatch Zubehör. It carries 1,299 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

100%

Out of stock, average day

18.7%

Average rank

#876in Smartwatch Zubehör

Average rating

4.40 starsAmazon Germany average 4.37 stars

Average reviews

1,299per listing

Listings tracked

29

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months