Is Esp32 profitable to sell on Amazon Germany?

Flapen scores Esp32 52 out of 100 on Amazon Germany, a Maybe. Shoppers spend €324K a year across 22 tracked products. 2 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew -1.5% in the last 90 days.

How competitive is the Esp32 niche on Amazon Germany?

11 brands and 14 sellers compete in Esp32 on Amazon Germany. The top 5 Esp32 products take 64% of clicks, and the top 5 brands take 87%.

What do buyers complain about in Esp32?

Esp32 buyers on Amazon Germany complain most about Konnektivität – insgesamt, Reichweite, and Qualität insgesamt. An estimated 1.0% of orders come back.

When does demand for Esp32 peak?

Search demand for Esp32 on Amazon Germany peaks in Nov, and the busiest month runs 1.7× the quietest.

What does it cost to enter the Esp32 niche?

Esp32 sells for €15.17 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €5.82 to €48.02. The average product has 639 reviews, the count a new listing must catch up to.

Esp32

Maybe

An estimated 1.0% of orders come back. But demand is soft, at -1.5% this quarter, so Esp32 is a Maybe.

Flapen Score: 52
52 / 100Top 17% of 1,823 Elektronik & Foto niches · +8 vs the category median of 44
Market size: €324K/yr607K searches / yr
90-day growth: -1.5%search demand this quarter
Competition: 64%top-5 click share · 11 brands · 14 sellers

Flapen Score

Esp32 against its category

The dotted line is the Elektronik & Foto average. Past it, Esp32 is stronger. Inside it, weaker.

52Maybe

This niche Category average

See the method

Market

The Esp32 market on Amazon at a glance

Shoppers on Amazon Germany searched for Esp32 607K times last year and spent an estimated €324K. The top 5 brands take 87% of clicks. Demand peaks in Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 607K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €324K a year.

Searches, last 12 months: 607K
Growth, 90 days vs prior 90: -1.5%
Conversion, latest week: 3.5%
Market size, estimated: €324Ka year
Peak month: November1.7× the quietest month
Top search term: esp32424K searches a year

02 · Price

A sale here is worth €15.17.

Listings sell for €15.17 on average, from €5.82 to €48.02. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At €15.17 that is €11K to €15K a year per listing.

Average price: €15.17inside the $15 to $100 sweet spot
Price range: €5.82–€48.02
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 20K–25K
Units per listing a year: 750–1,000
Revenue per listing a year: €11K–€15K
Returns: 1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #63 within Computer, Komponenten & Zubehör. It carries 639 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 100%
Out of stock, average day: 9.1%
Average rank: #63in Computer, Komponenten & Zubehör
Average rating: 4.34 starsAmazon Germany average 4.37 stars
Average reviews: 639per listing
Listings tracked: 22

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 5
Successful launches: 2Amazon's first-year sales bar
Average brand age: 32 months

Products

Top Esp32 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 flat

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

64%

Top 20: 98%

Open market

Brand 132%
Brand 221%
Brand 314%
Brand 414%
Brand 56%
Brand 64%
Open — no brand owns it (5 brands, 9%)

Demand

Esp32 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Esp32 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

esp32424K/yr -0.8%2.8% conv.
esp50K/yr -13.1%0.2% conv.
esp 3243K/yr +1.1%2.6% conv.
esp32 dev kit10K/yr +93.3%3.9% conv.
esp32 wroom18K/yr -33.8%3.0% conv.
esp32 devkit v14K/yr +60.8%5.5% conv.
esp32 wroom 326K/yr -11.0%3.7% conv.
esp32 nodemcu4K/yr +24.5%5.5% conv.
esp-wroom-32 esp32 esp-32s development board 2.4ghz dual-mode wifi bluetooth dual cores microcontroller processor integrated with antenna rf amp filter ap sta compatible with arduino ide (3pcs)7K/yr -29.6%2.6% conv.
esp32 usb c7K/yr -33.4%4.4% conv.