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Eneloop Aa

Fail

The top 5 brands take 100% of clicks, so Eneloop Aa is a Fail.

Flapen Score
49
49 / 100
Top 26% of 1,823 Elektronik & Foto niches · +5 vs the category median of 44
Market size
€741K/yr253K searches / yr
90-day growth
-18.3%search demand this quarter
Competition
68%top-5 click share · 3 brands · 70 sellers

Flapen Score

Eneloop Aa against its category

The dotted line is the Elektronik & Foto average. Past it, Eneloop Aa is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eneloop Aa market on Amazon at a glance

Shoppers on Amazon Germany searched for Eneloop Aa 253K times last year and spent an estimated €741K. All 3 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 12.6% of those searches ended in a purchase.

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €741K a year.

Searches, last 12 months
253K
Growth, 90 days vs prior 90
-18.3%
Conversion, latest week
12.6%
Market size, estimated
€741Ka year
Peak month
December5.1× the quietest month
Top search term
eneloop aa121K searches a year

02 · Price

A sale here is worth €23.25.

Listings sell for €23.25 on average, from €9.14 to €62.05. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At €23.25 that is €35K to €47K a year per listing.

Average price
€23.25inside the $15 to $100 sweet spot
Price range
€9.14–€62.05
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
€35K–€47K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Batterien, Akkus & Zubehör. It carries 9,907 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#58in Batterien, Akkus & Zubehör
Average rating
4.67 starsAmazon Germany average 4.37 stars
Average reviews
9,907per listing
Listings tracked
19

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Eneloop Aa products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 falling

Sellers

70

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Brand 157%
  • Brand 241%
  • Brand 32%

Demand

Eneloop Aa search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.1×

Search terms

Top Eneloop Aa search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eneloop aa121K/yr
  • eneloop78K/yr
  • eneloop aa akku12K/yr
  • panasonic eneloop aa6K/yr
  • panasonic eneloop9K/yr
  • aa akku eneloop5K/yr
  • panasonic akku4K/yr
  • eneloop akku6K/yr
  • akku aa eneloop5K/yr
  • aa eneloop3K/yr

Reviews and returns

What reviews say buyers love and hate about Eneloop Aa

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Akkulaufzeit”
25%of negative reviews mention “Aufladen”
0.5%of orders come back
“Diese wurden nur 1-2 mal geladen”
A buyer, on “Aufladen”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Eneloop Aa questions

Answered from the same tracked data.