Is Echo Dot Halterung profitable to sell on Amazon Germany?

Flapen scores Echo Dot Halterung 32 out of 100 on Amazon Germany, a Fail. Shoppers spend €53K a year across 24 tracked products. 0 of the 2 products launched in the last year cleared the first-year sales bar. Search demand grew -7.2% in the last 90 days.

How competitive is the Echo Dot Halterung niche on Amazon Germany?

11 brands and 15 sellers compete in Echo Dot Halterung on Amazon Germany. The top 5 Echo Dot Halterung products take 61% of clicks, and the top 5 brands take 89%.

What do buyers complain about in Echo Dot Halterung?

Echo Dot Halterung buyers on Amazon Germany complain most about Seil-/Drahtverhedderung, Materialqualität, and Montage/Installation. An estimated 2.3% of orders come back.

When does demand for Echo Dot Halterung peak?

Search demand for Echo Dot Halterung on Amazon Germany peaks in Jul–Oct–Nov–Dec, and the busiest month runs 2.6× the quietest.

What does it cost to enter the Echo Dot Halterung niche?

Echo Dot Halterung sells for €10.10 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €7.40 to €14.03. The average product has 1,823 reviews, the count a new listing must catch up to.

Echo Dot Halterung

Fail

Prices span $7.40–$14.03, mostly outside the sweet spot, so Echo Dot Halterung is a Fail.

Flapen Score: 32
32 / 100Ranks 1,630 of 1,823 Elektronik & Foto niches · −12 vs the category median of 44
Market size: €53K/yr180K searches / yr
90-day growth: -7.2%search demand this quarter
Competition: 61%top-5 click share · 11 brands · 15 sellers

Flapen Score

Echo Dot Halterung against its category

The dotted line is the Elektronik & Foto average. Past it, Echo Dot Halterung is stronger. Inside it, weaker.

32Fail

This niche Category average

See the method

Market

The Echo Dot Halterung market on Amazon at a glance

Shoppers on Amazon Germany searched for Echo Dot Halterung 180K times last year and spent an estimated €53K. The top 5 brands take 89% of clicks. Demand peaks in Jul–Oct–Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 180K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €53K a year.

Searches, last 12 months: 180K
Growth, 90 days vs prior 90: -7.2%
Conversion, latest week: 2.9%
Market size, estimated: €53Ka year
Peak month: October2.6× the quietest month
Top search term: echo dot halterung42K searches a year

02 · Price

A sale here is worth €10.10.

Listings sell for €10.10 on average, from €7.40 to €14.03. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €10.10 that is €3K to €5K a year per listing.

Average price: €10.10under the $15 to $100 sweet spot
Price range: €7.40–€14.03
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 250–500
Revenue per listing a year: €3K–€5K
Returns: 2.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #84 within Hifi & Audio. It carries 1,823 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings: 67%
Prime listings: 100%
Out of stock, average day: 2.2%
Average rank: #84in Hifi & Audio
Average rating: 4.50 starsAmazon Germany average 4.37 stars
Average reviews: 1,823per listing
Listings tracked: 24

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 2
Successful launches: 0Amazon's first-year sales bar
Average brand age: 31 months

Products

Top Echo Dot Halterung products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

61%

Top 20: 98%

Open market

Brand 144%
Brand 219%
Brand 312%
Brand 48%
Brand 57%
Brand 65%
Open — no brand owns it (5 brands, 6%)

Demand

Echo Dot Halterung search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jul, Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Echo Dot Halterung search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

echo dot halterung42K/yr +25.7%2.7% conv.
alexa halterung29K/yr -26.2%1.7% conv.
alexa wandhalterung20K/yr -18.9%2.7% conv.
echo dot wandhalterung17K/yr +15.6%2.8% conv.
alexa halterung steckdose13K/yr -21.7%5.8% conv.
alexa steckdosenhalterung9K/yr -35.1%4.9% conv.
echo dot halterung steckdose7K/yr -0.7%5.7% conv.
echo dot steckdosenhalterung7K/yr +16.5%5.0% conv.
wandhalterung echo dot5K/yr +28.3%3.3% conv.
echo halterung6K/yr -7.4%1.8% conv.

Reviews and returns

What reviews say buyers love and hate about Echo Dot Halterung

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Gesamtgröße”

25%of negative reviews mention “Seil-/Drahtverhedderung”

2.3%of orders come back

“so steht kein Kabel über dem Rand”

A buyer, on “Seil-/Drahtverhedderung”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Echo Dot Halterung questions

Answered from the same tracked data.

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