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Digitalkamera

Maybe

Shoppers spend an estimated $5.4M a year here. But buyers convert on only 0.6% of searches, so Digitalkamera is a Maybe.

Flapen Score
60
60 / 100
Top 3% of 1,823 Elektronik & Foto niches · +16 vs the category median of 44
Market size
€5.4M/yr5.8M searches / yr
90-day growth
+4.6%search demand this quarter
Competition
36%top-5 click share · 30 brands · 251 sellers

Flapen Score

Digitalkamera against its category

The dotted line is the Elektronik & Foto average. Past it, Digitalkamera is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Digitalkamera market on Amazon at a glance

Shoppers on Amazon Germany searched for Digitalkamera 5.8M times last year and spent an estimated €5.4M. The top 5 brands take 53% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 5.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €5.4M a year.

Searches, last 12 months
5.8M
Growth, 90 days vs prior 90
+4.6%
Conversion, latest week
0.6%
Market size, estimated
€5.4Ma year
Peak month
December1.7× the quietest month
Top search term
digitalkamera2.1M searches a year

02 · Price

A sale here is worth €153.71.

Listings sell for €153.71 on average, from €22.50 to €872.16. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At €153.71 that is €38K to €77K a year per listing.

Average price
€153.71above the $15 to $100 sweet spot
Price range
€22.50–€872.16
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
€38K–€77K
Returns
3.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #73 within Kamera & Foto. It carries 642 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
87%
Out of stock, average day
21.8%
Average rank
#73in Kamera & Foto
Average rating
4.04 starsAmazon Germany average 4.37 stars
Average reviews
642per listing
Listings tracked
60

04 · Newcomers

21 of last year's 31 launches cleared the first-year sales bar.

31 products launched here in the last 12 months. 21 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
31
Successful launches
21Amazon's first-year sales bar
Average brand age
33 months

Products

Top Digitalkamera products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

30 rising

Sellers

251

Top-5 brand share

53%

Top 20: 93%

Top-5 click share

36%

Top 20: 66%

Open market

43%

  • Brand 117%
  • Brand 210%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 65%

Demand

Digitalkamera search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350K250KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Digitalkamera search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • digitalkamera2.1M/yr
  • kamera1.1M/yr
  • camera352K/yr
  • kamera fotokamera352K/yr
  • digitalkameras347K/yr
  • digital camera156K/yr
  • kompaktkamera210K/yr
  • fotokamera211K/yr
  • sony cybershot135K/yr
  • digitalkamera canon131K/yr

Reviews and returns

What reviews say buyers love and hate about Digitalkamera

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Benutzerfreundlichkeit”
14%of negative reviews mention “Bild/Bildklarheit”
3.7%of orders come back
“Bilder sind unscharf”
A buyer, on “Bild/Bildklarheit”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Digitalkamera questions

Answered from the same tracked data.