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Digitalkamera

Digitalkamera clears our launch bar: a $5.4M/yr market growing +4.6% this quarter with returns at 3.7%.

Flapen Score

60
Launch it

Top 3% of 1,823 Elektronik & Foto niches · +16 vs the category median of 44

Market size 98Growth 31Conversion 8Competition 79Returns 41Price range 9Avg price 57Brand share 82Review moat 71Quality gap 92
This niche Category average · 1,823 niches

Is Digitalkamera profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Digitalkamera is a €5.4M/yr Amazon Germany market (5.8M searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Jul–Nov–Dec. Verdict: Launch it — 60/100.

Digitalkamera: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +4.6% over the last 90 days and 0.6% of searches end in a purchase.

€5.4M

revenue / yr

Units sold / yr40K
Search volume / yr+4.6%5.8M
Conversion rate0.6%
Avg price€153.71

Who owns the niche?

The top 5 brands hold 53% of demand, so 47% of the market is open.

47%

open market share

Brands · sellers30 · 251
Top-5 product click share36%
Open market47%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 60 products

Sponsored placement70%
New entrants (1y)31· 21 succeeded
Avg rating4.0★
Avg reviews642

Top Digitalkamera products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

€0€162K€323K€485K€646K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 rising

Sellers

251

Top-5 brand share

53%

Top 20: 93%

Top-5 click share

36%

Top 20: 66%

Open market

43%

  • IXNAIQY17%
  • Sony10%
  • KODAK10%
  • EJXHKNF9%
  • QIUOIO7%
  • VAHOIALD5%

Digitalkamera demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume5.8MCVR0.6%Products60Brands30Top 5 Brands53%OOS Rate21.8%Rating4.0★Reviews642Avg BSR#73
350K250KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 1.7×

Top Digitalkamera search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • digitalkamera2.1M/yr
  • kamera1.1M/yr
  • camera352K/yr
  • kamera fotokamera352K/yr
  • digitalkameras347K/yr
  • digital camera156K/yr
  • kompaktkamera210K/yr
  • fotokamera211K/yr
  • sony cybershot135K/yr
  • digitalkamera canon131K/yr

What reviews say buyers love and hate about Digitalkamera

What buyers mention most, as a share of all reviews.

What buyers love

73% of reviews
Benutzerfreundlichkeit18%

Super Handhabung

Bild/Bildklarheit17%

Perfekt für Basis-Fotos

Preis-Leistungs-Verhältnis14%

Price reasonable

Qualität insgesamt8%

Nice Produkt

Kameraqualität4%

Beste Kamera für sehr wenig Geld

What buyers complain about

62% of reviews
Bild/Bildklarheit14%

Bilder sind unscharf

Kameraqualität10%

Ganz grosser Müll diese Kamera

Qualität insgesamt8%

Qualität ungenügend

Konnektivität – insgesamt7%

Schlechte Kompatible mit Wlan

Funktionalität insgesamt5%

Funktioniert nicht

Digitalkamera return rate & reasons

Why buyers send it back, as a share of all return requests.

3.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Bild/Bildklarheit
23%
2Qualität insgesamt
17%
3Konnektivität – insgesamt
9%
4Kameraqualität
8%
5Funktionalität insgesamt
6%

Common Digitalkamera questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Digitalkamera 60/100 on Amazon Germany — Launch it. The niche generates €5.4M/yr across 60 tracked products. 21 of 31 products launched in the last 360 days are still selling. Search demand moved +4.6% over the last 90 days.
Search demand for Digitalkamera on Amazon Germany peaks in Jul–Nov–Dec, where the busiest month runs 1.7× the quietest.