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Coil

Coil shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

60
Worth a look

Top 3% of 1,823 Elektronik & Foto niches · +16 vs the category median of 44

Market size 55Growth 20Conversion 40Competition 87Returns 100Price range 87Avg price 95Brand share 0Review moat 79Quality gap 84
This niche Category average · 1,823 niches

Is Coil profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Coil is a €401K/yr Amazon Germany market (527K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Nov. Verdict: Worth a look — 60/100.

Coil: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -9.7% over the last 90 days and 3.2% of searches end in a purchase.

€401K

revenue / yr

Units sold / yr20K
Search volume / yr-9.7%527K
Conversion rate3.2%
Avg price€24.07

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 44
Top-5 product click share28%
Open market0%
Avg brand age67 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 62 products

Sponsored placement0%
New entrants (1y)22· 11 succeeded
Avg rating4.2★
Avg reviews425

Top Coil products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

€0€12K€24K€36K€48K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

28%

Top 20: 63%

Open market

0%

  • GeekVape81%
  • Vaporesso11%
  • aspire7%
  • DIY-24H1%

Coil demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume527KCVR3.2%Products62Brands4Top 5 Brands100%OOS Rate8.4%Rating4.2★Reviews425Avg BSR#0
13K8KBlack Friday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug, Nov · busiest ÷ quietest = 2.8×

Top Coil search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • geekvape221K/yr
  • geek vape76K/yr
  • geek vap28K/yr
  • geekvape aegis19K/yr
  • coils e zigarette17K/yr
  • vaporesso gtx coil12K/yr
  • aspire flexus22K/yr
  • coil13K/yr
  • aspire flexus q13K/yr
  • gtx coil9K/yr

What reviews say buyers love and hate about Coil

What buyers mention most, as a share of all reviews.

What buyers love

72% of reviews
Qualität insgesamt21%

Super produkt

beworben Vs Tatsächliches Produkt13%

alles bestens alles wie beschrieben

Preis-Leistungs-Verhältnis12%

Top Artikel, super Preis

Haltbarkeit8%

Lange Haltbarkeit

Gesamtgröße5%

Wie immer passt alles

What buyers complain about

70% of reviews
Qualität insgesamt25%

Nicht unbedingt gut

Auslaufsicher17%

Allerdings leaken die bei mir dieses Mal

Haltbarkeit11%

Haltbarkeit schwankt

Entflammbar3%

Sind ganz schnell durchgebrannt

Verschwendung natürlicher Ressourcen3%

Ausfall

Coil return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
24%
2Funktionalität insgesamt
15%
3Defekt Material/Teile
12%
4Auslaufsicher
6%
5Aufladen
6%

Common Coil questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Coil 60/100 on Amazon Germany — Worth a look. The niche generates €401K/yr across 62 tracked products. 11 of 22 products launched in the last 360 days are still selling. Search demand moved -9.7% over the last 90 days.
Search demand for Coil on Amazon Germany peaks in Aug–Nov, where the busiest month runs 2.8× the quietest.