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Bose 700

Fail

The top 5 brands take 98% of clicks, so Bose 700 is a Fail.

Flapen Score
26
26 / 100
Ranks 1,763 of 1,823 Elektronik & Foto niches · −18 vs the category median of 44
Market size
€77K/yr34K searches / yr
90-day growth
-32.2%search demand this quarter
Competition
50%top-5 click share · 6 brands · 48 sellers

Flapen Score

Bose 700 against its category

The dotted line is the Elektronik & Foto average. Past it, Bose 700 is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bose 700 market on Amazon at a glance

Shoppers on Amazon Germany searched for Bose 700 34K times last year and spent an estimated €77K. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €77K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-32.2%
Conversion, latest week
1.1%
Market size, estimated
€77Ka year
Peak month
November3.1× the quietest month
Top search term
bose 70018K searches a year

02 · Price

A sale here is worth €201.89.

Listings sell for €201.89 on average, from €7.35 to €520.26. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €201.89 that is €0 to €20K a year per listing.

Average price
€201.89above the $15 to $100 sweet spot
Price range
€7.35–€520.26
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€20K
Returns
6.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #431 within Hifi & Audio. It carries 5,867 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
80%
Out of stock, average day
0.0%
Average rank
#431in Hifi & Audio
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
5,867per listing
Listings tracked
20

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Bose 700 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

48

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

50%

Top 20: 100%

Open market

0%

  • Brand 167%
  • Brand 214%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 62%

Demand

Bose 700 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Bose 700 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bose 70018K/yr
  • bose noise cancelling headphones 7007K/yr
  • bose nc 7006K/yr
  • bose 700 kopfhörer2K/yr
  • bose headphones 7002K/yr

Reviews and returns

What reviews say buyers love and hate about Bose 700

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Audioqualität”
9%of negative reviews mention “Qualität insgesamt”
6.2%of orders come back
“Qualität 0”
A buyer, on “Qualität insgesamt”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bose 700 questions

Answered from the same tracked data.