bluray player
Skip itSoft demand (-28.4% this quarter) — this niche doesn't clear our bar today.
Market size
Great€1.6M€1.6M/yr · 1.2M searches
Avg price
Great€90.92avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.8%return rate — above 5% kills the launch gate
Price range
Okay€27.10–€195.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,325.69avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-28.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, bluray player is a €1.6M/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
bluray player market data
- Units sold / yr
- 15K–20K
- avg 750–1,000/product
- Revenue / yr
- €1.4M–€1.8M
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #7
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
110
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
2%
- Sony40%
- Panasonic31%
- JRIHZ11%
- DIDAR7%
- LONPOO6%
- WISCENT2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -28.4% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.6×
Top bluray player search terms
- bluray player366K/yr
- blu ray player239K/yr
- blue ray player88K/yr
- bluray player 4k95K/yr
- blue rayplayer dvd83K/yr
- bluerayplayer auch für dvds61K/yr
- 4k blu ray player27K/yr
- blu-ray player35K/yr
- blu ray player 4k32K/yr
- dvd player blu ray36K/yr
Top bluray player products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sony BDP-S1700 Blu-ray Disc Player (Full HD 1080p hohe Auflösung TRILUMINOS Dolby TrueHD DTS-HD Master Audio DTS-HD High-Resolution Audio)
Sony€71.094.6★802 rev
Panasonic DMP-BDT167EG Kompakter 3D Blu-ray Player (Full HD Upscaling Internet Apps LAN-Anschluss USB MKV-Playback) schwarz
Panasonic€70.104.5★3,261 rev
Sony UBP-X700 4K Ultra HD Blu-ray Disc Player (Hochauflösendes Audio HDR10 Dolby Vision BT.2020 Erweiterte Hochskalierung Universal Player HDMI & Koaxial SPDIF)
Sony€195.864.4★261 rev
Full HD 1080P Blu Ray Disc Player mit Dolby Audio Alle DVDs und Region B 2 Blu-Ray Filme Spielen Unterstützung für Max 128G USB-Flash-Laufwerk + HDMI/AV-Ausgang + Eingebautes PAL/NTSC mit Kabeln
DIDAR€83.434.5★212 rev
Panasonic DP-UB154EG-K Ultra HD Blu-ray Player in schwarz (HDR10+ 4K Blu-ray Disc 4K VoD Dolby Atmos HDMI USB)
Panasonic€131.644.3★1,539 rev
Newest
by launch date
Blu Ray Player 1080P Full HD Region B/2 Blu-ray & All Region DVD Player Dolby Audio HDMI/AV/USB PAL/NTSC HDMI & AV Kabel kompakter DVD Blu-ray Player für TV & Heimkino
JRIHZ€105.8722 rev
Blu Ray Player 1080P Full HD Region B/2 Blu-ray & All Region DVD Player Dolby Digital HDMI/AV USB bis 128GB PAL/NTSC HDMI & AV Kabel kompakter DVD Blu-ray Player für TV
JRIHZ€91.2943 rev
Panasonic DMP-BD84EG-S Smart Network 2D Blu-ray/DVD-Player Internet-Apps hochauflösendes Audio Wiedergabe von externer Festplatte USB Ethernet kompaktes Design Silber
Panasonic€71.951,491 rev
Sony BDP-S1700 Blu-ray Disc Player (Full HD 1080p hohe Auflösung TRILUMINOS Dolby TrueHD DTS-HD Master Audio DTS-HD High-Resolution Audio)
Sony€71.09802 rev
Sony UBP-X700 4K Ultra HD Blu-ray Disc Player (Hochauflösendes Audio HDR10 Dolby Vision BT.2020 Erweiterte Hochskalierung Universal Player HDMI & Koaxial SPDIF)
Sony€195.86261 rev
Trending
90-day click momentumBlu Ray Player 1080P Full HD Region B/2 Blu-ray & All Region DVD Player Dolby Audio HDMI/AV/USB PAL/NTSC HDMI & AV Kabel kompakter DVD Blu-ray Player für TV & Heimkino
JRIHZ€105.874.2★
Panasonic DP-UB424EGK Ultra HD Player (4K Blu-ray Disc 4K VoD DLNA 2x HDMI USB schwarz)
Panasonic€186.484.4★
Blu Ray Player 1080P Full HD Region B/2 Blu-ray & All Region DVD Player Dolby Digital HDMI/AV USB bis 128GB PAL/NTSC HDMI & AV Kabel kompakter DVD Blu-ray Player für TV
JRIHZ€91.294.3★
Full HD 1080P Blu Ray Disc Player mit Dolby Audio Alle DVDs und Region B 2 Blu-Ray Filme Spielen Unterstützung für Max 128G USB-Flash-Laufwerk + HDMI/AV-Ausgang + Eingebautes PAL/NTSC mit Kabeln
DIDAR€83.434.5★
Sony UBP-X700 4K Ultra HD Blu-ray Disc Player (Hochauflösendes Audio HDR10 Dolby Vision BT.2020 Erweiterte Hochskalierung Universal Player HDMI & Koaxial SPDIF)
Sony€195.864.4★
What buyers say about bluray player
What buyers praise and complain about, mined from review topics.What buyers love
“Preis-Leistung super”
“Top Produkt”
“Macht was er verspricht”
“Hat intuitive Bedienung”
“Blue Ray Player Full HD 1080”
“Passt super”
“Brummt ordentlich”
“Super Bildqualität”
“Läuft prima, erster Eindruck bestens”
“Ansonsten läuft er sehr ruhig und geräuschlos”
What buyers complain about
“Spiele sind normal laut”
“Müll”
“Funktioniert nicht”
“Kein audioausgang”
“Nach 3 Jahren defekt”
“Probleme beim verbinden und abspielen”
“Wie aber alle Blu-ray Player ist die Bedienung komplizierter als es sein müßte”
“Bei mir zeigt er nur das auf dem Foto an”
“Haptisch nicht wirklich gelungen”
“Sehr klein und spielt alles ab”
Top return reasons
Common questions
- Is bluray player profitable to sell on Amazon Germany?
- The niche generates €1.6M/yr across 16 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -28.4%. Flapen's verdict: Skip it (42/100).
- How competitive is the bluray player niche?
- 7 brands and 110 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in bluray player?
- Top complaints mined from reviews: Geräuschpegel, Qualität insgesamt, Funktionalität insgesamt. The return rate is 2.8%.
- When does demand for bluray player peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.6× the quietest.
- What does it cost to enter the bluray player niche?
- Listings span €27.10–€195.86; the average listing price is €90.92 (sweet spot $15–$100). The average incumbent carries 2,326 reviews — the moat a new listing must climb.