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Bluetooth Kopfhörer Rosa

Fail

Shoppers spend an estimated $42K a year here, so Bluetooth Kopfhörer Rosa is a Fail.

Flapen Score
45
45 / 100
Top 42% of 1,823 Elektronik & Foto niches · +1 vs the category median of 44
Market size
€42K/yr66K searches / yr
90-day growth
-7.0%search demand this quarter
Competition
51%top-5 click share · 22 brands · 104 sellers

Flapen Score

Bluetooth Kopfhörer Rosa against its category

The dotted line is the Elektronik & Foto average. Past it, Bluetooth Kopfhörer Rosa is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bluetooth Kopfhörer Rosa market on Amazon at a glance

Shoppers on Amazon Germany searched for Bluetooth Kopfhörer Rosa 66K times last year and spent an estimated €42K. The top 5 brands take 70% of clicks. Demand peaks in Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €42K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-7.0%
Conversion, latest week
2.1%
Market size, estimated
€42Ka year
Peak month
December1.9× the quietest month
Top search term
kopfhörer rosa13K searches a year

02 · Price

A sale here is worth €29.44.

Listings sell for €29.44 on average, from €14.36 to €74.39. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €29.44 that is €0 to €3K a year per listing.

Average price
€29.44inside the $15 to $100 sweet spot
Price range
€14.36–€74.39
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #110 within Kopfhörer & Zubehör. It carries 14,450 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
9.0%
Average rank
#110in Kopfhörer & Zubehör
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
14,450per listing
Listings tracked
34

04 · Newcomers

7 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
7Amazon's first-year sales bar
Average brand age
26 months

Products

Top Bluetooth Kopfhörer Rosa products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

104

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

51%

Top 20: 84%

Open market

26%

  • Brand 130%
  • Brand 216%
  • Brand 314%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Bluetooth Kopfhörer Rosa search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Bluetooth Kopfhörer Rosa search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kopfhörer rosa13K/yr
  • kopfhörer pink11K/yr
  • bluetooth kopfhörer rosa10K/yr
  • kopfhörer kabellos bluetooth rosa8K/yr
  • bluetooth kopfhörer pink5K/yr
  • kopfhörer kabellos bluetooth pink5K/yr
  • jbl kopfhörer bluetooth rosa5K/yr
  • kopfhörer damen6K/yr
  • jbl kopfhörer rosa4K/yr

Reviews and returns

What reviews say buyers love and hate about Bluetooth Kopfhörer Rosa

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Audioqualität”
13%of negative reviews mention “Haltbarkeit”
2.9%of orders come back
“Fällt auseinander”
A buyer, on “Haltbarkeit”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bluetooth Kopfhörer Rosa questions

Answered from the same tracked data.