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Airpods Cleaner

Fail

Prices span $3.18–$13.59, mostly outside the sweet spot, so Airpods Cleaner is a Fail.

Flapen Score
38
38 / 100
Ranks 1,350 of 1,823 Elektronik & Foto niches · −6 vs the category median of 44
Market size
€30K/yr32K searches / yr
90-day growth
-21.7%search demand this quarter
Competition
80%top-5 click share · 10 brands · 13 sellers

Flapen Score

Airpods Cleaner against its category

The dotted line is the Elektronik & Foto average. Past it, Airpods Cleaner is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airpods Cleaner market on Amazon at a glance

Shoppers on Amazon Germany searched for Airpods Cleaner 32K times last year and spent an estimated €30K. The top 5 brands take 85% of clicks. Demand peaks in Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 12.2% of those searches ended in a purchase.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-21.7%
Conversion, latest week
12.2%
Market size, estimated
€30Ka year
Peak month
December1.8× the quietest month
Top search term
kopfhörer reinigungsset11K searches a year

02 · Price

A sale here is worth €7.77.

Listings sell for €7.77 on average, from €3.18 to €13.59. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €7.77 that is €777 to €2K a year per listing.

Average price
€7.77under the $15 to $100 sweet spot
Price range
€3.18–€13.59
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
€777–€2K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #130 within Wartung, Instandhaltung & Reparaturen. It carries 4,923 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
7.2%
Average rank
#130in Wartung, Instandhaltung & Reparaturen
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
4,923per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Airpods Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

13

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

11%

  • Brand 129%
  • Brand 220%
  • Brand 316%
  • Brand 413%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (4 brands, 11%)

Demand

Airpods Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Airpods Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kopfhörer reinigungsset11K/yr
  • airpods reiniger5K/yr
  • airpods cleaner3K/yr
  • kopfhörer reinigung3K/yr
  • airpods reinigung2K/yr
  • reinigung airpods2K/yr
  • kopfhörer reiniger2K/yr
  • airpod cleaner2K/yr
  • airpod reiniger2K/yr
  • airpod cleaning set119/yr

Reviews and returns

What reviews say buyers love and hate about Airpods Cleaner

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Einfache Reinigung”
12%of negative reviews mention “Einfache Reinigung”
0.4%of orders come back
“AirPods lassen sich damit leider nicht reinigen”
A buyer, on “Einfache Reinigung”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Airpods Cleaner questions

Answered from the same tracked data.