Action Cam

Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €7.6M a year.

Searches, last 12 months

4.4M

Growth, 90 days vs prior 90

+6.0%

Conversion, latest week

1.0%

Market size, estimated

€7.6Ma year

Peak month

July1.9× the quietest month

Top search term

gopro854K searches a year

Listings sell for €167.49 on average, from €24.32 to €544.82. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At €167.49 that is €209K to €251K a year per listing.

Average price

€167.49above the $15 to $100 sweet spot

Price range

€24.32–€544.82

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

€209K–€251K

Returns

3.9%of orders · Amazon Germany median 1.1%

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #25 within Kamera & Foto. It carries 3,496 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

97%

Out of stock, average day

5.6%

Average rank

#25in Kamera & Foto

Average rating

4.33 starsAmazon Germany average 4.37 stars

Average reviews

3,496per listing

Listings tracked

39

17 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

15Amazon's first-year sales bar

Average brand age

31 months