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Zauberfein

Fail

Demand is soft, at -64.8% this quarter, so Zauberfein is a Fail.

Flapen Score
45
45 / 100
Ranks 1,984 of 2,966 Drogerie & Körperpflege niches · −4 vs the category median of 49
Market size
€124K/yr86K searches / yr
90-day growth
-64.8%search demand this quarter
Competition
81%top-5 click share · 10 brands · 28 sellers

Flapen Score

Zauberfein against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Zauberfein is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zauberfein market on Amazon at a glance

Shoppers on Amazon Germany searched for Zauberfein 86K times last year and spent an estimated €124K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Aug–Sep–Oct–Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -64.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €124K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-64.8%
Conversion, latest week
6.7%
Market size, estimated
€124Ka year
Peak month
September4.3× the quietest month
Top search term
zauberfein25K searches a year

02 · Price

A sale here is worth €21.32.

Listings sell for €21.32 on average, from €10.98 to €45.65. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At €21.32 that is €11K to €16K a year per listing.

Average price
€21.32inside the $15 to $100 sweet spot
Price range
€10.98–€45.65
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
500–750
Revenue per listing a year
€11K–€16K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #94 within Reinigungsmittel. It carries 1,719 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
62%
Out of stock, average day
0.0%
Average rank
#94in Reinigungsmittel
Average rating
4.34 starsAmazon Germany average 4.37 stars
Average reviews
1,719per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Zauberfein products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

28

Top-5 brand share

87%

Top 20: 98%

Top-5 click share

81%

Top 20: 100%

Open market

10%

  • Brand 139%
  • Brand 225%
  • Brand 316%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (4 brands, 10%)

Demand

Zauberfein search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Oct, Nov · busiest ÷ quietest = 4.3×

Search terms

Top Zauberfein search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zauberfein25K/yr
  • wasserstoffperoxid schimmelentferner9K/yr
  • schimmelx7K/yr
  • schimmel x8K/yr
  • zauberfein.at schimmelspray original17K/yr
  • wasserstoffperoxid gegen schimmel3K/yr
  • zauber fein5K/yr
  • zauberfein schimmelspray3K/yr
  • schimmelentferner zauberfein4K/yr
  • zaubereien schimmelspray5K/yr

Reviews and returns

What reviews say buyers love and hate about Zauberfein

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”
27%of negative reviews mention “Geruch”
0.3%of orders come back
“Stinkt gewaltig”
A buyer, on “Geruch”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Zauberfein questions

Answered from the same tracked data.