zahnschmerzen
Launch itA $1.7M/yr market growing +8.2% this quarter with returns at 0.1% — clears our launch bar.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Market size
Great€1.7M€1.7M/yr · 1.1M searches
Competition
Great33%top-5 click share — an open shelf
Price range
Good€2.99–€43.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,472.1avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€10.30avg listing price — sweet spot $15–$100
Growth
Okay+8.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, zahnschmerzen is a €1.7M/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar. Verdict: Launch it — 61/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 150K–200K
- avg 3,000–4,000/product
- Revenue / yr
- €1.5M–€2.1M
- units × avg price
- Launch success
- 86%
- 6 of 7 new (360d)
- Conversion rate
- 15.5%
- Avg BSR
- #179
- Page quality
- 0%
- Prime
- 84%
- Sponsored
- 59%
- Out of stock
- 1.9%
- Avg brand age
- 59 months
- Avg seller age
- 174 days
Competition
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
6 rising
Sellers
125
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
33%
Top 20: 74%
Open market
0%
- ELMEX56%
- Meridol30%
- Lacalut10%
- CP GABA GmbH3%
- Celexqua1%
- Oral-B0%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.2% search growth over the last 90 days.Peak months: Mar · busiest ÷ quietest = 1.8×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 51 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
meridol PARODONT EXPERT Zahnpasta 75ml
Meridol€5.534.8★2,821 rev
meridol Zahnfleischschutz Zahnpasta 2x75ml
Meridol€6.174.8★7,430 rev
elmex Sensitive + Zahnfleischpflege Zahnpasta 75ml
ELMEX€4.884.9★99 rev
elmex Sensitive Zahnpasta 2x75ml
ELMEX€6.004.8★3,795 rev
elmex Sensitive Zahnpasta 4x75 ml
ELMEX€14.264.7★1,849 rev
Newest
by launch date
meridol Schnelle Wirkung Zahnpasta 75ml
Meridol€4.7752 rev
LACALUT aktiv Zahnfleischschutz & Gesunder Zahnschmelz 4er-Pack (4x75ml) - Medizinische Zahnpasta für starken Zahnschmelz gesundes Zahnfleisch & natürlich weisse Zähne
Lacalut€11.92457 rev
Lacalut aktiv Zahncreme 4-er Pack (4x100ml) - Für starken Zahnfleischschutz und gesunde Zähne vegan
Lacalut€11.242,383 rev
elmex Kariesschutz Professional Zahnpasta 4x75ml medizinische Zahnreinigung für hochwirksamen Kariesschutz mit patentiertem Zuckersäuren-Neutralisator
ELMEX€17.1333 rev
elmex Sensitive + Zahnfleischpflege Zahnpasta 75ml
ELMEX€4.8899 rev
Trending
90-day click momentumelmex Kariesschutz Professional Zahnpasta 4x75ml medizinische Zahnreinigung für hochwirksamen Kariesschutz mit patentiertem Zuckersäuren-Neutralisator
ELMEX€17.134.6★
ELMEX - Sensitive Instant Care Fluorid Zahnpasta - Langanhaltender Schutz für empfindliche Zähne - wirkt in nur 1 Minute - klinisch nachgewiesen - 75 ml Tube
ELMEX€7.394.6★
ELMEX - Clinical Expert Zahnpasta für Zahnschmelz Pflege für weißen Zahnschmelz Schutz des Zahnschmelzes und Vorbeugung von Karies bis zu 3 Weißtöne 2 x 75 ml
ELMEX€14.804.4★
Meridol 2x Meridol Mundspülung Zahnfleischschutz 400ml - ohne Alkohol
Meridol€14.324.6★
meridol Zahnpasta 3x75ml - Zahncreme bekämpft Zahnfleischentzündungen antibakterieller Effekt
Meridol€16.324.8★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beste Mundspülung”
“Super Produkt”
“Stabilisiert, stärkt das Zahnfleisch und Zähne Top”
“guter nachgeschmack”
“Preis Leistung ok”
“Hält was sie verspricht”
“Gut für faule Zähne”
“Angenehmer Geschmack”
“Reinigt normal”
“Für mich die beste Mundspülung”
What buyers complain about
“Versteckte Preiserhöhung”
“immer wieder Probleme mit Zahnfleischbluten,”
“Schmeckt nicht so gut”
“Geschmack etwas speziell”
“Qualiät nicht mehr überzeugent”
“Reizungen am Zahnfleisch gehen spürbar zurück”
“nicht wie abgebildet”
“Flasche ausgelaufen”
“Empfindliche Zähne ade”
“ging schnell leer aus”
Top return reasons
Common questions
- Is zahnschmerzen profitable to sell on Amazon Germany?
- The niche generates €1.7M/yr across 51 tracked products. 6 of 7 products launched in the last 360 days are still selling. 90-day search growth is +8.2%. Flapen's verdict: Launch it (61/100).
- How competitive is the zahnschmerzen niche?
- 6 brands and 125 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in zahnschmerzen?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Mundhygiene, Geschmack insgesamt. The return rate is 0.1%.
- When does demand for zahnschmerzen peak?
- Demand peaks in Mar; the busiest month runs 1.8× the quietest.
- What does it cost to enter the zahnschmerzen niche?
- Listings span €2.99–€43.97; the average listing price is €10.30 (sweet spot $15–$100). The average incumbent carries 1,472 reviews — the moat a new listing must climb.
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