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Zahnschiene

Maybe

The products selling today average only 3.8★. But demand is soft, at -16.1% this quarter, so Zahnschiene is a Maybe.

Flapen Score
61
61 / 100
Top 7% of 2,966 Drogerie & Körperpflege niches · +12 vs the category median of 49
Market size
€507K/yr414K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
61%top-5 click share · 21 brands · 39 sellers

Flapen Score

Zahnschiene against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Zahnschiene is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zahnschiene market on Amazon at a glance

Shoppers on Amazon Germany searched for Zahnschiene 414K times last year and spent an estimated €507K. The top 5 brands take 65% of clicks. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €507K a year.

Searches, last 12 months
414K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
6.9%
Market size, estimated
€507Ka year
Peak month
February1.4× the quietest month
Top search term
knirscherschiene für nacht83K searches a year

02 · Price

A sale here is worth €17.79.

Listings sell for €17.79 on average, from €6.52 to €62.97. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At €17.79 that is €18K to €22K a year per listing.

Average price
€17.79inside the $15 to $100 sweet spot
Price range
€6.52–€62.97
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
1,000–1,250
Revenue per listing a year
€18K–€22K
Returns
1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.7% of listings are out of stock. The average listing ranks #598 within Schlafen & Beruhigung. It carries 1,194 reviews at 3.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
24.7%
Average rank
#598in Schlafen & Beruhigung
Average rating
3.77 starsAmazon Germany average 4.37 stars
Average reviews
1,194per listing
Listings tracked
22

04 · Newcomers

4 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
4Amazon's first-year sales bar
Average brand age
30 months

Products

Top Zahnschiene products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

39

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

61%

Top 20: 98%

Open market

30%

  • Brand 132%
  • Brand 214%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Zahnschiene search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Zahnschiene search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • knirscherschiene für nacht83K/yr
  • zahnschiene62K/yr
  • knirscherschiene52K/yr
  • zahnschiene knirschen33K/yr
  • aufbissschienen22K/yr
  • beißschiene25K/yr
  • aufbissschiene für nacht22K/yr
  • beisschiene zähne nacht18K/yr
  • aufbissschiene15K/yr
  • aqualizer aufbissschiene11K/yr

Reviews and returns

What reviews say buyers love and hate about Zahnschiene

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Benutzerfreundlichkeit”
14%of negative reviews mention “Gesamtgröße”
1.5%of orders come back
“passt nicht”
A buyer, on “Gesamtgröße”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Zahnschiene questions

Answered from the same tracked data.