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Zahnpasta Ohne Fluorid

prices mostly outside the sweet spot ($2.53–$14.56) — Zahnpasta Ohne Fluorid doesn't clear our bar today.

Flapen Score

44
Skip it

Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 49

Market size 52Growth 21Conversion 89Competition 35Returns 100Price range 0Avg price 18Brand share 27Review moat 52Quality gap 28
This niche Category average · 2,966 niches

Is Zahnpasta Ohne Fluorid profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Zahnpasta Ohne Fluorid is a €312K/yr Amazon Germany market (462K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Nov. Verdict: Skip it — 44/100.

Zahnpasta Ohne Fluorid: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -7.6% over the last 90 days and 10.5% of searches end in a purchase.

€312K

revenue / yr

Units sold / yr80K
Search volume / yr-7.6%462K
Conversion rate10.5%
Avg price€6.41

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers9 · 77
Top-5 product click share64%
Open market11%
Avg brand age68 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 17 products

Sponsored placement76%
New entrants (1y)1· 1 succeeded
Avg rating4.6★
Avg reviews1,420

Top Zahnpasta Ohne Fluorid products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

€0€47K€93K€140K€187K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

77

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

8%

  • lavera59%
  • WELEDA11%
  • bedrop8%
  • BIOMED7%
  • Gutology4%
  • Aloe Dent3%
  • Open — no brand owns it (3 brands, 8%)

Zahnpasta Ohne Fluorid demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume462KCVR10.5%Products17Brands9Top 5 Brands89%OOS Rate0.0%Rating4.6★Reviews1,420Avg BSR#88
13K8KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Top Zahnpasta Ohne Fluorid search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • lavera139K/yr
  • zahnpasta ohne fluorid131K/yr
  • lavera zahncreme31K/yr
  • fluoridfreie zahnpasta29K/yr
  • weleda zahnpasta23K/yr
  • zahncreme ohne fluorid19K/yr
  • zahnpasta fluoridfrei12K/yr
  • weleda sole zahncreme22K/yr
  • bio zahnpasta7K/yr
  • lavera zahnpasta6K/yr

What reviews say buyers love and hate about Zahnpasta Ohne Fluorid

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews
Mundhygiene33%

Beste natürliche Zahncreme

Geschmack insgesamt8%

Wir lieben den Mint Fresh taste

Qualität insgesamt8%

Super Produkt

Geschmack7%

Super Geschmack

Reinigung4%

Flúor frei

What buyers complain about

53% of reviews
Geschmack insgesamt13%

Putz gut schmeckt nicht

Preis-Leistungs-Verhältnis12%

Der Preis ist erst einmal vielleicht hoch

Mundhygiene8%

Zahnfleisch zieht sich zurück

Geruch5%

Riecht sehr stark nach Geranie

Geschmack4%

Nicht geschmackslose

Zahnpasta Ohne Fluorid return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1beworben Vs Tatsächliches Produkt
14%
2Mundhygiene
13%
3Geschmack insgesamt
11%
4Auslaufsicher
10%
5Inhaltsstoffe – insgesamt
10%

Common Zahnpasta Ohne Fluorid questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Zahnpasta Ohne Fluorid 44/100 on Amazon Germany — Skip it. The niche generates €312K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -7.6% over the last 90 days.
Search demand for Zahnpasta Ohne Fluorid on Amazon Germany peaks in Nov, where the busiest month runs 1.6× the quietest.