Zahnpasta Kinder
FailThe top 5 brands take 100% of clicks, so Zahnpasta Kinder is a Fail.
- Flapen Score
- 41 / 100Ranks 2,445 of 2,966 Drogerie & Körperpflege niches · −8 vs the category median of 4941
- Market size
- €308K/yr287K searches / yr
- 90-day growth
- -4.4%search demand this quarter
- Competition
- 66%top-5 click share · 5 brands · 66 sellers
Flapen Score
Zahnpasta Kinder against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Zahnpasta Kinder is stronger. Inside it, weaker.
Market
The Zahnpasta Kinder market on Amazon at a glance
Shoppers on Amazon Germany searched for Zahnpasta Kinder 287K times last year and spent an estimated €308K. All 5 brands take every click. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 22.7% of those searches ended in a purchase.
Shoppers searched for this 287K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 22.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €308K a year.
- Searches, last 12 months
- 287K
- Growth, 90 days vs prior 90
- -4.4%
- Conversion, latest week
- 22.7%
- Market size, estimated
- €308Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- zahnpasta kinder47K searches a year
02 · Price
A sale here is worth €4.72.
Listings sell for €4.72 on average, from €1.20 to €11.98. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At €4.72 that is €14K to €19K a year per listing.
- Average price
- €4.72under the $15 to $100 sweet spot
- Price range
- €1.20–€11.98
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- €14K–€19K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #29 within Mund- & Zahnpflege. It carries 982 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 4.1%
- Average rank
- #29in Mund- & Zahnpflege
- Average rating
- 4.75 starsAmazon Germany average 4.37 stars
- Average reviews
- 982per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Zahnpasta Kinder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
elmex KINDER-ZAHNPASTA 1000 ppm
- Price
- €4.73
- Rating
- 4.8/5
- Reviews
- 1,122
- Age
- 6y ago

elmex Zahnpasta Junior 6-12 Jahre 75ml medizinische Zahnreinigung mit 1400 ppm Fluoridgehalt für hochwirksamen Kariesschutz stärkt die neuen bleibenden Zähne
- Price
- €2.99
- Rating
- 4.8/5
- Reviews
- 947
- Age
- 19y ago

elmex JUNIOR Zahnpasta 6-12 Jahre
- Price
- €11.87
- Rating
- 4.8/5
- Reviews
- 878
- Age
- 3y ago

Odol-med3 Juniorzahn Zahnpasta Zahncreme für Kinder ab 6 Jahren 75ml
- Price
- €2.33
- Rating
- 4.8/5
- Reviews
- 634
- Age
- 2y ago

Sensodyne ProSchmelz Junior Zahnpasta Zahnpasta Kinder für 6-12 Jahre Für die bleibenden Zähne Für starken Zahnschmelz und zum Schutz vor Zuckersäuren 75ml
- Price
- €3.13
- Rating
- 4.8/5
- Reviews
- 531
- Age
- 2y ago
Trending
estimated 90-day click momentum
lavera Zahncreme Kids FLUORIDFREI - ohne Farbstoffe - schützt Milchzähne - mild-fruchtig - Bio Calendula & Calcium - Vegan - 75 ml
- Price
- €2.73
- Rating
- 4.8/5
- Reviews
- 543
- Age
- 2y ago

elmex Zahnpasta Junior 6-12 Jahre 75ml medizinische Zahnreinigung mit 1400 ppm Fluoridgehalt für hochwirksamen Kariesschutz stärkt die neuen bleibenden Zähne
- Price
- €2.99
- Rating
- 4.8/5
- Reviews
- 947
- Age
- 19y ago

elmex KINDER-ZAHNPASTA 1000 ppm
- Price
- €4.73
- Rating
- 4.8/5
- Reviews
- 1,122
- Age
- 6y ago

Theramed Peppa Pig Anti-Karies Zahnpasta Rote Früchte 0-6 Jahre 50ml
- Price
- €1.20
- Rating
- 4.4/5
- Reviews
- 32
- Age
- 10mo ago

Odol-med3 Juniorzahn Zahnpasta Zahncreme für Kinder ab 6 Jahren 75ml
- Price
- €2.33
- Rating
- 4.8/5
- Reviews
- 634
- Age
- 2y ago
Newest
by launch date
Theramed Peppa Pig Anti-Karies Zahnpasta Rote Früchte 0-6 Jahre 50ml
- Price
- €1.20
- Rating
- 4.4/5
- Reviews
- 32
- Age
- 10mo ago

Zahnpasta - Sensodyne ProSchmelz Junior Zahncreme Kinder für 6-12 Jahre für die bleibenden Zähne für starken Zahnschmelz und zum Schutz vor Zuckersäuren 4x75ml
- Price
- €11.98
- Rating
- 4.8/5
- Reviews
- 531
- Age
- 10mo ago

Sensodyne ProSchmelz Junior Zahnpasta Zahnpasta Kinder für 6-12 Jahre Für die bleibenden Zähne Für starken Zahnschmelz und zum Schutz vor Zuckersäuren 75ml
- Price
- €3.13
- Rating
- 4.8/5
- Reviews
- 531
- Age
- 2y ago

Sensodyne ProSchmelz Kids Zahnpasta Zahnpasta Kinder für 0-6 Jahre für die Milchzähne Für starken Zahnschmelz und zum Schutz vor Zuckersäuren 50ml
- Price
- €2.46
- Rating
- 4.7/5
- Reviews
- 376
- Age
- 2y ago

Odol-med3 Juniorzahn Zahnpasta Zahncreme für Kinder ab 6 Jahren 75ml
- Price
- €2.33
- Rating
- 4.8/5
- Reviews
- 634
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
66
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
66%
Top 20: 100%
Open market
0%
- ELMEX64%
- Odol-med 315%
- PROSCHMELZ14%
- lavera4%
- Theramed2%
- Open — no brand owns it (0%)
Demand
Zahnpasta Kinder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Zahnpasta Kinder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- zahnpasta kinder47K/yr
- elmex kinderzahnpasta 2-641K/yr
- elmex junior 6-12 zahnpasta29K/yr
- zahnpasta kinder 6-1227K/yr
- kinderzahnpasta25K/yr
- kinder zahnpasta25K/yr
- elmex junior13K/yr
- zahnpasta kinder 2-612K/yr
- elmex kinderzahnpasta 6-12 junior9K/yr
- kinderzahnpasta ab 6 jahre8K/yr
Reviews and returns
What reviews say buyers love and hate about Zahnpasta Kinder
We read the reviews and the return reasons for every product selling here.
“Sie ist zwar etwas teurer als Standard-Produkte aus dem Discounter,”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zahnpasta Kinder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









