Is Zahnaufhellung Stift profitable to sell on Amazon Germany?

Flapen scores Zahnaufhellung Stift 52 out of 100 on Amazon Germany, a Maybe. Shoppers spend €32K a year across 24 tracked products. 1 of the 14 products launched in the last year cleared the first-year sales bar. Search demand grew -11.7% in the last 90 days.

How competitive is the Zahnaufhellung Stift niche on Amazon Germany?

16 brands and 33 sellers compete in Zahnaufhellung Stift on Amazon Germany. The top 5 Zahnaufhellung Stift products take 62% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Zahnaufhellung Stift?

Zahnaufhellung Stift buyers on Amazon Germany complain most about Funktionalität insgesamt, Preis-Leistungs-Verhältnis, and Sichtweite. An estimated 0.5% of orders come back.

When does demand for Zahnaufhellung Stift peak?

Search demand for Zahnaufhellung Stift on Amazon Germany peaks in Aug–Sep–Oct, and the busiest month runs 3.2× the quietest.

What does it cost to enter the Zahnaufhellung Stift niche?

Zahnaufhellung Stift sells for €14.50 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.10 to €77.97. The average product has 590 reviews, the count a new listing must catch up to.

Zahnaufhellung Stift

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $32K a year here, so Zahnaufhellung Stift is a Maybe.

Filters Out of Stock

Flapen Score: 52
52 / 100Top 35% of 2,966 Drogerie & Körperpflege niches · +3 vs the category median of 49
Market size: €32K/yr32K searches / yr
90-day growth: -11.7%search demand this quarter
Competition: 62%top-5 click share · 16 brands · 33 sellers

Flapen Score

Zahnaufhellung Stift against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Zahnaufhellung Stift is stronger. Inside it, weaker.

52Maybe

This niche Category average

See the method

Market

The Zahnaufhellung Stift market on Amazon at a glance

Shoppers on Amazon Germany searched for Zahnaufhellung Stift 32K times last year and spent an estimated €32K. The top 5 brands take 80% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €32K a year.

Searches, last 12 months: 32K
Growth, 90 days vs prior 90: -11.7%
Conversion, latest week: 7.0%
Market size, estimated: €32Ka year
Peak month: September3.2× the quietest month
Top search term: colgate max white overnight5K searches a year

02 · Price

A sale here is worth €14.50.

Listings sell for €14.50 on average, from €5.10 to €77.97. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €14.50 that is €0 to €1K a year per listing.

Average price: €14.50under the $15 to $100 sweet spot
Price range: €5.10–€77.97
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: €0–€1K
Returns: 0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #219 within Mund- & Zahnpflege. It carries 590 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings: 83%
Prime listings: 100%
Out of stock, average day: 18.9%
Average rank: #219in Mund- & Zahnpflege
Average rating: 4.01 starsAmazon Germany average 4.37 stars
Average reviews: 590per listing
Listings tracked: 24

04 · Newcomers

1 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 14
Successful launches: 1Amazon's first-year sales bar
Average brand age: 32 months

Products

Top Zahnaufhellung Stift products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

62%

Top 20: 96%

Open market

17%

Brand 145%
Brand 218%
Brand 37%
Brand 47%
Brand 53%
Brand 63%
Open — no brand owns it (10 brands, 17%)

Demand

Zahnaufhellung Stift search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.2×

Search terms

Top Zahnaufhellung Stift search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

colgate max white overnight5K/yr +174.9%4.6% conv.
zahnweiss stift6K/yr -21.2%4.3% conv.
zahnaufhellung stift8K/yr -51.7%4.5% conv.
whitening pen5K/yr +14.3%3.1% conv.
teeth whitening pen4K/yr -13.0%3.3% conv.
colgate whitening4K/yr -44.6%3.5% conv.
colgate overnight whitening stift324/yr +58.6%2.8% conv.
max white overnight whitening stift54/yr -25.0%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Zahnaufhellung Stift

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”

26%of negative reviews mention “Funktionalität insgesamt”

0.5%of orders come back

“funktioniert Null”

A buyer, on “Funktionalität insgesamt”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Zahnaufhellung Stift questions

Answered from the same tracked data.

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