Is Weihrauchöl profitable to sell on Amazon Germany?

Flapen scores Weihrauchöl 46 out of 100 on Amazon Germany, a Fail. Shoppers spend €81K a year across 15 tracked products. Search demand grew -12.6% in the last 90 days.

How competitive is the Weihrauchöl niche on Amazon Germany?

14 brands and 29 sellers compete in Weihrauchöl on Amazon Germany. The top 5 Weihrauchöl products take 67% of clicks, and the top 5 brands take 72%.

What do buyers complain about in Weihrauchöl?

Weihrauchöl buyers on Amazon Germany complain most about Geruch, Ölig/fettig, and Saugfähigkeit. An estimated 0.7% of orders come back.

When does demand for Weihrauchöl peak?

Search demand for Weihrauchöl on Amazon Germany peaks in Jan–Dec, and the busiest month runs 2.3× the quietest.

What does it cost to enter the Weihrauchöl niche?

Weihrauchöl sells for €10.17 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €6.12 to €16.97. The average product has 3,036 reviews, the count a new listing must catch up to.

Weihrauchöl

Fail

Prices span $6.12–$16.97, mostly outside the sweet spot, so Weihrauchöl is a Fail.

Flapen Score: 46
46 / 100Ranks 1,824 of 2,966 Drogerie & Körperpflege niches · −3 vs the category median of 49
Market size: €81K/yr79K searches / yr
90-day growth: -12.6%search demand this quarter
Competition: 67%top-5 click share · 14 brands · 29 sellers

Flapen Score

Weihrauchöl against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Weihrauchöl is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Weihrauchöl market on Amazon at a glance

Shoppers on Amazon Germany searched for Weihrauchöl 79K times last year and spent an estimated €81K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €81K a year.

Searches, last 12 months: 79K
Growth, 90 days vs prior 90: -12.6%
Conversion, latest week: 10.0%
Market size, estimated: €81Ka year
Peak month: December2.3× the quietest month
Top search term: weihrauchöl39K searches a year

02 · Price

A sale here is worth €10.17.

Listings sell for €10.17 on average, from €6.12 to €16.97. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €10.17 that is €3K to €5K a year per listing.

Average price: €10.17under the $15 to $100 sweet spot
Price range: €6.12–€16.97
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 250–500
Revenue per listing a year: €3K–€5K
Returns: 0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #112 within Alternative Medizin. It carries 3,036 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 5.3%
Average rank: #112in Alternative Medizin
Average rating: 4.31 starsAmazon Germany average 4.37 stars
Average reviews: 3,036per listing
Listings tracked: 15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 52 months

Products

Top Weihrauchöl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

22%

Brand 128%
Brand 224%
Brand 38%
Brand 46%
Brand 56%
Brand 66%

Demand

Weihrauchöl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Weihrauchöl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

weihrauchöl39K/yr -5.9%8.9% conv.
frankincense oil14K/yr +0.0%4.7% conv.
weihrauch öl12K/yr -38.6%7.5% conv.
weihrauchöl bio5K/yr -1.5%8.1% conv.
frankincense essential oil6K/yr -9.6%4.5% conv.
weihrauchöl zum einnehmen4K/yr -48.7%1.5% conv.

Reviews and returns

What reviews say buyers love and hate about Weihrauchöl

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”

61%of negative reviews mention “Geruch”

0.7%of orders come back

“Kaum Duftend”

A buyer, on “Geruch”61% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

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FAQ

Common Weihrauchöl questions

Answered from the same tracked data.

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