Waschmittel Sensitiv
FailThe top 5 brands take 99% of clicks, so Waschmittel Sensitiv is a Fail.
- Flapen Score
- 48 / 100Ranks 1,556 of 2,966 Drogerie & Körperpflege niches · −1 vs the category median of 4948
- Market size
- €456K/yr459K searches / yr
- 90-day growth
- -6.2%search demand this quarter
- Competition
- 60%top-5 click share · 6 brands · 84 sellers
Flapen Score
Waschmittel Sensitiv against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Waschmittel Sensitiv is stronger. Inside it, weaker.
Market
The Waschmittel Sensitiv market on Amazon at a glance
Shoppers on Amazon Germany searched for Waschmittel Sensitiv 459K times last year and spent an estimated €456K. The top 5 brands take 99% of clicks. Demand peaks in Jan–May–Jun–Jul. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 8.1% of those searches ended in a purchase.
Shoppers searched for this 459K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €456K a year.
- Searches, last 12 months
- 459K
- Growth, 90 days vs prior 90
- -6.2%
- Conversion, latest week
- 8.1%
- Market size, estimated
- €456Ka year
- Peak month
- January2.5× the quietest month
- Top search term
- frosch waschmittel125K searches a year
02 · Price
A sale here is worth €12.31.
Listings sell for €12.31 on average, from €2.05 to €33.75. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At €12.31 that is €9K to €12K a year per listing.
- Average price
- €12.31under the $15 to $100 sweet spot
- Price range
- €2.05–€33.75
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €9K–€12K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
48% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #29 within Wäschepflege. It carries 445 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 76%
- Out of stock, average day
- 0.4%
- Average rank
- #29in Wäschepflege
- Average rating
- 4.70 starsAmazon Germany average 4.37 stars
- Average reviews
- 445per listing
- Listings tracked
- 21
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Waschmittel Sensitiv products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
84
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
60%
Top 20: 99%
Open market
0%
- Brand 164%
- Brand 211%
- Brand 311%
- Brand 48%
- Brand 55%
- Brand 61%
Demand
Waschmittel Sensitiv search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, May, Jun, Jul · busiest ÷ quietest = 2.5×
Search terms
Top Waschmittel Sensitiv search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- frosch waschmittel125K/yr
- baby waschmittel48K/yr
- frosch baby waschmittel30K/yr
- lenor sensitive waschmittel30K/yr
- waschmittel sensitiv30K/yr
- persil sensitive35K/yr
- frosch baby19K/yr
- ecover zero17K/yr
- sensitive waschmittel18K/yr
- waschmittel baby16K/yr
Reviews and returns
What reviews say buyers love and hate about Waschmittel Sensitiv
We read the reviews and the return reasons for every product selling here.
“Dieses Waschmittel stinkt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waschmittel Sensitiv questions
Answered from the same tracked data.









