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Wärmflasche Xxl

soft demand (-59.5% this quarter) — Wärmflasche Xxl doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 2,684 of 2,966 Drogerie & Körperpflege niches · −11 vs the category median of 49

Market size 5Growth 0Conversion 40Competition 51Returns 84Price range 57Avg price 76Brand share 31Review moat 50Quality gap 52
This niche Category average · 2,966 niches

Is Wärmflasche Xxl profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Wärmflasche Xxl is a €20K/yr Amazon Germany market (41K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 38/100.

Wärmflasche Xxl: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -59.5% over the last 90 days and 3.2% of searches end in a purchase.

€20K

revenue / yr

Units sold / yr2K
Search volume / yr-59.5%41K
Conversion rate3.2%
Avg price€15.32

Who owns the niche?

The top 5 brands hold 86% of demand, so 14% of the market is open.

14%

open market share

Brands · sellers14 · 17
Top-5 product click share54%
Open market14%
Avg brand age51 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement88%
New entrants (1y)8· 0 succeeded
Avg rating4.4★
Avg reviews1,519

Top Wärmflasche Xxl products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

€0€1K€2K€3K€4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 flat

Sellers

17

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

54%

Top 20: 95%

Open market

11%

  • Pasper33%
  • KUNU19%
  • volila17%
  • BOLEi14%
  • Nordstern3%
  • Andiwa2%
  • Open — no brand owns it (8 brands, 11%)

Wärmflasche Xxl demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume41KCVR3.2%Products26Brands14Top 5 Brands86%OOS Rate22.7%Rating4.4★Reviews1,519Avg BSR#81
3K2KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 12.4×

Top Wärmflasche Xxl search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • wärmflasche xxl18K/yr
  • wärmflasche groß xxl8K/yr
  • xxl wärmflasche12K/yr
  • wärmflasche 3l3K/yr

What reviews say buyers love and hate about Wärmflasche Xxl

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Wärme23%

Warm

Weiches Gefühl16%

Super kuschelige Wärmflasche

Qualität insgesamt14%

Super Produkt

Gesamtgröße8%

Passt

Komfort insgesamt7%

Praktisch, kuschelig, sehr schön

What buyers complain about

70% of reviews
Geruch27%

Stinkt

Haltbarkeit13%

Nach weniger als sechs Monaten defekt

Auslaufsicher8%

Undicht

Qualität insgesamt5%

Kein qualitatives Produkt

Komfort insgesamt3%

Material unangenehm

Wärmflasche Xxl return rate & reasons

Why buyers send it back, as a share of all return requests.

1.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch
24%
2Gesamtgröße
13%
3Farbe
10%
4Auslaufsicher
8%
5Materialqualität
8%

Common Wärmflasche Xxl questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Wärmflasche Xxl 38/100 on Amazon Germany — Skip it. The niche generates €20K/yr across 26 tracked products. 0 of 8 products launched in the last 360 days are still selling. Search demand moved -59.5% over the last 90 days.
Search demand for Wärmflasche Xxl on Amazon Germany peaks in Jan–Oct–Nov–Dec, where the busiest month runs 12.4× the quietest.