Wärmesalbe
FailDemand is soft, at -31.8% this quarter, so Wärmesalbe is a Fail.
- Flapen Score
- 37 / 100Ranks 2,733 of 2,966 Drogerie & Körperpflege niches · −12 vs the category median of 4937
- Market size
- €169K/yr230K searches / yr
- 90-day growth
- -31.8%search demand this quarter
- Competition
- 86%top-5 click share · 7 brands · 46 sellers
Flapen Score
Wärmesalbe against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Wärmesalbe is stronger. Inside it, weaker.
Market
The Wärmesalbe market on Amazon at a glance
Shoppers on Amazon Germany searched for Wärmesalbe 230K times last year and spent an estimated €169K. The top 5 brands take 93% of clicks. Demand peaks in Nov. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €169K a year.
- Searches, last 12 months
- 230K
- Growth, 90 days vs prior 90
- -31.8%
- Conversion, latest week
- 6.7%
- Market size, estimated
- €169Ka year
- Peak month
- November2.1× the quietest month
- Top search term
- finalgon49K searches a year
02 · Price
A sale here is worth €10.97.
Listings sell for €10.97 on average, from €4.95 to €22.03. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At €10.97 that is €16K to €22K a year per listing.
- Average price
- €10.97under the $15 to $100 sweet spot
- Price range
- €4.95–€22.03
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- €16K–€22K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #526 within Rezeptfreie Medikamente. It carries 4,373 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 67%
- Out of stock, average day
- 0.0%
- Average rank
- #526in Rezeptfreie Medikamente
- Average rating
- 4.51 starsAmazon Germany average 4.37 stars
- Average reviews
- 4,373per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Wärmesalbe products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
46
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
3%
- Brand 158%
- Brand 215%
- Brand 310%
- Brand 45%
- Brand 55%
- Brand 64%
- Open — no brand owns it (1 brand, 3%)
Demand
Wärmesalbe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.1×
Search terms
Top Wärmesalbe search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- finalgon49K/yr
- wärmesalbe44K/yr
- finalgon extra stark salbe31K/yr
- wärmesalbe extra stark16K/yr
- wärmecreme10K/yr
- abc salbe8K/yr
- finalgon wärmesalbe duo11K/yr
- finalgon salbe12K/yr
- finalgon extra stark8K/yr
- wärmende salbe5K/yr
Reviews and returns
What reviews say buyers love and hate about Wärmesalbe
We read the reviews and the return reasons for every product selling here.
“Unwirksam”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wärmesalbe questions
Answered from the same tracked data.









