Wärmekissen Nacken
MaybeProducts sell for $24.80 on average, inside the sweet spot. But demand is soft, at -50.1% this quarter, so Wärmekissen Nacken is a Maybe.
- Flapen Score
- 51 / 100Top 39% of 2,966 Drogerie & Körperpflege niches · +2 vs the category median of 4951
- Market size
- €267K/yr259K searches / yr
- 90-day growth
- -50.1%search demand this quarter
- Competition
- 51%top-5 click share · 20 brands · 46 sellers
Flapen Score
Wärmekissen Nacken against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Wärmekissen Nacken is stronger. Inside it, weaker.
Market
The Wärmekissen Nacken market on Amazon at a glance
Shoppers on Amazon Germany searched for Wärmekissen Nacken 259K times last year and spent an estimated €267K. The top 5 brands take 66% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 259K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -50.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €267K a year.
- Searches, last 12 months
- 259K
- Growth, 90 days vs prior 90
- -50.1%
- Conversion, latest week
- 4.2%
- Market size, estimated
- €267Ka year
- Peak month
- November4.9× the quietest month
- Top search term
- wärmekissen nacken73K searches a year
02 · Price
A sale here is worth €24.80.
Listings sell for €24.80 on average, from €9.69 to €45.18. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €24.80 that is €2K to €6K a year per listing.
- Average price
- €24.80inside the $15 to $100 sweet spot
- Price range
- €9.69–€45.18
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€6K
- Returns
- 3.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #37 within Wärme- & Kältetherapie. It carries 1,977 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 96%
- Out of stock, average day
- 12.5%
- Average rank
- #37in Wärme- & Kältetherapie
- Average rating
- 4.28 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,977per listing
- Listings tracked
- 27
04 · Newcomers
3 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Wärmekissen Nacken products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
46
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
51%
Top 20: 91%
Open market
30%
- Brand 133%
- Brand 213%
- Brand 39%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Wärmekissen Nacken search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.9×
Search terms
Top Wärmekissen Nacken search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wärmekissen nacken73K/yr
- nacken wärmekissen61K/yr
- wärmekissen nacken schulter21K/yr
- nackenkissen wärmekissen14K/yr
- nacken wärme14K/yr
- wärme nacken11K/yr
- wärme nackenkissen12K/yr
- schulter wärmekissen8K/yr
- nackenkissen wärme10K/yr
- nacken schulter wärmer9K/yr
Reviews and returns
What reviews say buyers love and hate about Wärmekissen Nacken
We read the reviews and the return reasons for every product selling here.
“Diese Matte wird alles andere als warm”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wärmekissen Nacken questions
Answered from the same tracked data.









