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55

wachs haarentfernung gesicht

Worth a look

Shows low returns (0.3%), but prices mostly outside the sweet spot ($3.38–$14.92) keeps it on the watch list.

Market size 36Growth 55Conversion 85Competition 46Returns 99Price range 0Avg price 21Brand share 32Review moat 54Quality gap 96

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Growth

Good+28.4%

90-day search growth — must beat 0% to launch

Review moat

Good1,334.71

avg incumbent reviews — the moat a new listing must climb

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€177K

€177K/yr · 250K searches

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Avg price

Bad€7.52

avg listing price — sweet spot $15–$100

Price range

Bad€3.38–€14.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, wachs haarentfernung gesicht is a €177K/yr Amazon Germany market (250K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 55/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

wachs haarentfernung gesicht market data

Units sold / yr
25K–30K
avg 1,250–1,500/product
Revenue / yr
€188K–€226K
units × avg price
Conversion rate
9.4%
Avg BSR
#14
Page quality
0%
Prime
100%
Sponsored
76%
Out of stock
0.0%
Avg brand age
51 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

34

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

10%

  • Veet37%
  • Reckitt19%
  • Sharmiz15%
  • PURE AWARENESS10%
  • NO HAIR CREW6%
  • Beauty74%
  • Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 72 weeks — +28.4% search growth over the last 90 days.
8K6KSpike '25Prime Day '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 1.7×

Top wachs haarentfernung gesicht search terms

  • kaltwachsstreifen51K/yr
  • wachsstreifen haarentfernung36K/yr
  • wax strips25K/yr
  • wachsstreifen19K/yr
  • kaltwachsstreifen gesicht22K/yr
  • veet kaltwachsstreifen16K/yr
  • waxing strips16K/yr
  • wachsstreifen gesicht15K/yr
  • kaltwachsstreifen intimbereich8K/yr
  • kaltwachsstreifen beine5K/yr
All search terms

Top wachs haarentfernung gesicht products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€9K10%€18K15%€26K20%€35K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about wachs haarentfernung gesicht

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt33%

“Super Qualität”

beworben Vs Tatsächliches Produkt10%

“Es ist genau so wie auf den Fotos”

Preis-Leistungs-Verhältnis6%

“Streifen und Preis sind in Ordnung”

Dicke6%

“Schön dick”

Benutzerfreundlichkeit5%

“- Handhabung: Die Anwendung ist sehr einfach”

Weiches Gefühl5%

“Sanft zur Haut”

Effizienz5%

“Aber effektiv”

Haftung/Klebrigkeit4%

“Sie nehmen das Wachs oder die Paste sehr gut auf”

Allergien2%

“Bei mir gab's keinerlei Hautirritationen”

Gesamtgröße2%

“Ware passt”

What buyers complain about

Haftung/Klebrigkeit25%

“INSANE schlechte Klebestreifen”

Funktionalität insgesamt15%

“funktioniert nicht”

Allergien10%

“Direkte allergische Reaktion”

Qualität insgesamt7%

“Flop”

Schmerzlinderung – insgesamt6%

“Tat weh - hat”

Haarverwandt6%

“No hair”

Preis-Leistungs-Verhältnis5%

“Geldverschwendung”

Benutzerfreundlichkeit4%

“Nicht nutzbar”

beworben Vs Tatsächliches Produkt3%

“Inhalt nicht mit Beschreibung identisch”

Gesamtgröße3%

“Die Streifen sind so klein”

Top return reasons

Funktionalität insgesamt32%
Gesamtgröße18%
Haftung/Klebrigkeit16%
beworben Vs Tatsächliches Produkt7%
Qualität insgesamt7%
Defekt Material/Teile3%
Kompatibilität – insgesamt3%
Form/Stil2%
Haarverwandt2%
Eignung für kurzes Haar1%

Common questions

Is wachs haarentfernung gesicht profitable to sell on Amazon Germany?
The niche generates €177K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +28.4%. Flapen's verdict: Worth a look (55/100).
How competitive is the wachs haarentfernung gesicht niche?
11 brands and 34 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in wachs haarentfernung gesicht?
Top complaints mined from reviews: Haftung/Klebrigkeit, Funktionalität insgesamt, Allergien. The return rate is 0.3%.
When does demand for wachs haarentfernung gesicht peak?
Demand peaks in Jun–Jul; the busiest month runs 1.7× the quietest.
What does it cost to enter the wachs haarentfernung gesicht niche?
Listings span €3.38–€14.92; the average listing price is €7.52 (sweet spot $15–$100). The average incumbent carries 1,335 reviews — the moat a new listing must climb.