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Waage

Maybe

Shoppers spend an estimated $6.5M a year here. But the average product has 48,447 reviews to catch up to, so Waage is a Maybe.

Flapen Score
56
56 / 100
Top 18% of 2,966 Drogerie & Körperpflege niches · +7 vs the category median of 49
Market size
€6.5M/yr3.7M searches / yr
90-day growth
-13.7%search demand this quarter
Competition
62%top-5 click share · 11 brands · 61 sellers

Flapen Score

Waage against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Waage is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waage market on Amazon at a glance

Shoppers on Amazon Germany searched for Waage 3.7M times last year and spent an estimated €6.5M. The top 5 brands take 81% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 9.7% of those searches ended in a purchase.

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €6.5M a year.

Searches, last 12 months
3.7M
Growth, 90 days vs prior 90
-13.7%
Conversion, latest week
9.7%
Market size, estimated
€6.5Ma year
Peak month
January1.4× the quietest month
Top search term
personenwaage970K searches a year

02 · Price

A sale here is worth €17.97.

Listings sell for €17.97 on average, from €9.47 to €29.75. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 12,500 to 15,000 of them. At €17.97 that is €225K to €270K a year per listing.

Average price
€17.97inside the $15 to $100 sweet spot
Price range
€9.47–€29.75
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
300K–400K
Units per listing a year
12,500–15,000
Revenue per listing a year
€225K–€270K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Medizinische Geräte & Verbrauchsmaterialien. It carries 48,447 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#6in Medizinische Geräte & Verbrauchsmaterialien
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
48,447per listing
Listings tracked
17

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
60 months

Products

Top Waage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

61

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

15%

  • Brand 137%
  • Brand 218%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (5 brands, 15%)

Demand

Waage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Waage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • personenwaage970K/yr
  • waage646K/yr
  • waage personen701K/yr
  • körperwaage496K/yr
  • personenwaage digital314K/yr
  • wage131K/yr
  • personenwaage digital testsieger 2025103K/yr
  • scale56K/yr
  • digitale personenwaagen58K/yr
  • weight scale48K/yr

Reviews and returns

What reviews say buyers love and hate about Waage

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Qualität insgesamt”
17%of negative reviews mention “Messung / Ablesegenauigkeit”
1.2%of orders come back
“Unzuverlässig”
A buyer, on “Messung / Ablesegenauigkeit”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Waage questions

Answered from the same tracked data.