Is vitamin d3 k2 profitable to sell on Amazon Germany?

The niche generates €6.4M/yr across 18 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -29.1%. Flapen's verdict: Worth a look (55/100).

How competitive is the vitamin d3 k2 niche?

10 brands and 20 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 85% of demand.

What do buyers complain about in vitamin d3 k2?

Top complaints mined from reviews: Dosierung, Vitamin, Gesamtgröße. The return rate is 0.1%.

When does demand for vitamin d3 k2 peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 2.2× the quietest.

What does it cost to enter the vitamin d3 k2 niche?

Listings span €8.98–€32.51; the average listing price is €18.67 (sweet spot $15–$100). The average incumbent carries 4,812 reviews — the moat a new listing must climb.

vitamin d3 k2

Worth a look

Shows low returns (0.1%), but soft demand (-29.1% this quarter) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Market size

Incredible€6.4M

€6.4M/yr · 3.0M searches

Conversion

Great11.3%

search→purchase rate — share of searches ending in a sale

Avg price

Great€18.67

avg listing price — sweet spot $15–$100

Price range

Good€8.98–€32.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Review moat

Bad4,811.89

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-29.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, vitamin d3 k2 is a €6.4M/yr Amazon Germany market (3.0M searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

vitamin d3 k2 market data

Units sold / yr: 300K–400K; avg 12,500–15,000/product
Revenue / yr: €5.6M–€7.5M; units × avg price
Conversion rate: 11.3%
Avg BSR: #7
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 1.7%
Avg brand age: 53 months
Avg seller age: 177 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

85%

Top 20: 98%

Top-5 click share

65%

Top 20: 100%

Open market

natural elements35%
SUNDAY NATURAL19%
ProFuel17%
ESN7%
Bloom Naturals Beauty Supplements7%
WeightWorld6%
Open — no brand owns it (4 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -29.1% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.2×

Open Trend

Top vitamin d3 k2 search terms

vitamin d3 k22.2M/yr -30.2%9.2% conv.
d3 k2331K/yr -25.4%10.3% conv.
vitamin d3 k2 hochdosiert159K/yr -38.7%7.6% conv.
d3 k2 kapseln hochdosiert89K/yr -31.4%8.6% conv.
d3k252K/yr -23.3%9.9% conv.
vitamin d3 k2 5000 ie27K/yr +52.0%8.6% conv.
vitamin d k251K/yr -37.5%8.7% conv.
vit d3 k225K/yr -32.3%9.2% conv.
d2 k320K/yr -18.1%11.6% conv.
vitamin d3 k2 kapseln18K/yr -12.2%3.0% conv.

All search terms

Top vitamin d3 k2 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

natural elements Vitamin D3 + K2 Depot 180 Tabletten Premium-Qualität: K2VITAL von Kappa 99 7+% All-Trans K2-MK7 + 5000 IE Vitamin D3 hochdosiert ohne Zusätze laborgeprüfte Qualität

natural elements€21.554.7★22,106 rev

SUNDAY NATURAL Vitamin D3 K2 Tropfen Premium Vitamin D 3 1.000 IE (25g) + K2-MK7 99 8% all-trans 20g Kölner Liste - Hohe Bioverfügbarkeit ohne unnötige Zusätze laborgeprüft

SUNDAY NATURAL€13.714.8★1,032 rev

Vitamin D3 K2 VEGAN - 120 Tabletten mit 5000 IE D3 + 200 mcg K2 (MK7) - Vitamin D3 optimal hochdosiert und vegan - reicht für 19 Monate - laborgeprüft mit Zertifikat

ProFuel€10.194.7★2,784 rev

ESN Vitamin D3 + K2 Daily 300 Tabletten für Immunsystem und Knochen made in Germany

ESN€11.144.7★362 rev

Vitamin D3 K2 2000 IE - 365 Tabletten - 2 Jahr Vorrat - Vitamin D trägt zur Erhaltung normaler Knochen und Muskeln bei (EFSA) - 1 Vit D3 K2 Tablette alle 2 Tage - WeightWorld

WeightWorld€16.454.6★7,174 rev

Newest

by launch date

ESN Vitamin D3 + K2 Daily 300 Tabletten für Immunsystem und Knochen made in Germany

ESN€11.14362 rev

8mo ago

SUNDAY NATURAL Vitamin D3 K2 Tropfen Premium Vitamin D 3 1.000 IE (25g) + K2-MK7 99 8% all-trans 20g Kölner Liste - Hohe Bioverfügbarkeit ohne unnötige Zusätze laborgeprüft

SUNDAY NATURAL€13.711,032 rev

8mo ago

Vitamin D3 K2 hochdosiert 120 Tabletten mit 5000 IE D3 & 200 g K2 99 7+% All-Trans K2-MK7 - Vitamin D - produziert in Deutschland - Verpackung kann variieren

Bloom Naturals Beauty Supplements€8.98749 rev

10mo ago

SUNDAY NATURAL Vitamin D3 K2 Tropfen Vitamin D 3 5.000IE (125g) + K2-MK7 99 8% + all-trans 50g Vegan Hohe Bioverfügbarkeit ohne unnötige Zusätze

SUNDAY NATURAL€25.10735 rev

10mo ago

Vitamin D3 K2 5000 IE hochdosiert 180 Tabletten Premium 99 7+% All-Trans K2-MK7 produziert in Deutschland Laborgeprüft - Verpackung kann variieren

Bloom Naturals Beauty Supplements€11.42601 rev

1y ago

What buyers say about vitamin d3 k2

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt25%

“Bestes Produkt”

Vitamin14%

“Super Vitamine”

Dosierung11%

“Super Dosierung”

Preis-Leistungs-Verhältnis10%

“Super Preis/Leistung”

beworben Vs Tatsächliches Produkt5%

“Tut seinen Job”

Gesamtgröße4%

“Fit”

Benutzerfreundlichkeit4%

“Beste Handhabung schnell und einfach”

Einfaches Kauen/Schlucken3%

“sich super schlucken”

Geschmack insgesamt2%

“Schmecken neutral”

Inhaltsstoffe – insgesamt2%

“Ich nehme die Tablette morgens zusammen mit meinem High-Polyphenol-Olivenöl – das funktioniert für mich super”

What buyers complain about

Dosierung18%

“niedrig dosiert”

Vitamin9%

“Vitamin D3k2”

Gesamtgröße6%

“Die Tabletten selbst sind super klein”

Preis-Leistungs-Verhältnis5%

“Nur doppelt so teuer”

beworben Vs Tatsächliches Produkt4%

“Irreführende Fotos: Zutaten sind falsch angegeben”

Funktionalität insgesamt4%

“Wirken tut da nix”

Geruch3%

“geruchsintensiv (ranzig)”

Geschmack insgesamt2%

“Die Tropfen,sind geschmacksneutral”

Qualität insgesamt2%

“Qualitätsmangel Ranzigkeit”

Auslaufsicher2%

“Schraubverschluss leider undicht”

Top return reasons

Sicherheitsstandards100%

Common questions

Is vitamin d3 k2 profitable to sell on Amazon Germany?: The niche generates €6.4M/yr across 18 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -29.1%. Flapen's verdict: Worth a look (55/100).
How competitive is the vitamin d3 k2 niche?: 10 brands and 20 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in vitamin d3 k2?: Top complaints mined from reviews: Dosierung, Vitamin, Gesamtgröße. The return rate is 0.1%.
When does demand for vitamin d3 k2 peak?: Demand peaks in Jan–Nov–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the vitamin d3 k2 niche?: Listings span €8.98–€32.51; the average listing price is €18.67 (sweet spot $15–$100). The average incumbent carries 4,812 reviews — the moat a new listing must climb.