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Vitamin D Gummibärchen

Fail

Demand is soft, at -58.3% this quarter, so Vitamin D Gummibärchen is a Fail.

Flapen Score
37
37 / 100
Ranks 2,733 of 2,966 Drogerie & Körperpflege niches · −12 vs the category median of 49
Market size
€37K/yr35K searches / yr
90-day growth
-58.3%search demand this quarter
Competition
76%top-5 click share · 9 brands · 20 sellers

Flapen Score

Vitamin D Gummibärchen against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Vitamin D Gummibärchen is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vitamin D Gummibärchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Vitamin D Gummibärchen 35K times last year and spent an estimated €37K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Feb–Oct–Nov. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -58.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €37K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-58.3%
Conversion, latest week
7.7%
Market size, estimated
€37Ka year
Peak month
November4.2× the quietest month
Top search term
vitamin d gummies13K searches a year

02 · Price

A sale here is worth €13.47.

Listings sell for €13.47 on average, from €5.25 to €21.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At €13.47 that is €3K to €7K a year per listing.

Average price
€13.47under the $15 to $100 sweet spot
Price range
€5.25–€21.49
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
€3K–€7K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #62 within Vitamine. It carries 1,421 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
91%
Out of stock, average day
0.6%
Average rank
#62in Vitamine
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
1,421per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
41 months

Products

Top Vitamin D Gummibärchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

9 flat

Sellers

20

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

10%

  • Brand 132%
  • Brand 215%
  • Brand 314%
  • Brand 412%
  • Brand 511%
  • Brand 66%
  • Open — no brand owns it (3 brands, 10%)

Demand

Vitamin D Gummibärchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov · busiest ÷ quietest = 4.2×

Search terms

Top Vitamin D Gummibärchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vitamin d gummies13K/yr
  • vitamin d gummibärchen10K/yr
  • vitamin d3 gummies4K/yr
  • vigantolvit 2000 d3 weichgummi5K/yr
  • vitamin d gummibärchen kinder4K/yr

Reviews and returns

What reviews say buyers love and hate about Vitamin D Gummibärchen

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Geschmack insgesamt”
11%of negative reviews mention “Geschmack insgesamt”
0.1%of orders come back
“Nicht gut im Geschmack”
A buyer, on “Geschmack insgesamt”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Vitamin D Gummibärchen questions

Answered from the same tracked data.