Vitamin B5
FailDemand is soft, at -18.6% this quarter, so Vitamin B5 is a Fail.
- Flapen Score
- 46 / 100Ranks 1,824 of 2,966 Drogerie & Körperpflege niches · −3 vs the category median of 4946
- Market size
- €68K/yr41K searches / yr
- 90-day growth
- -18.6%search demand this quarter
- Competition
- 70%top-5 click share · 13 brands · 52 sellers
Flapen Score
Vitamin B5 against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Vitamin B5 is stronger. Inside it, weaker.
Market
The Vitamin B5 market on Amazon at a glance
Shoppers on Amazon Germany searched for Vitamin B5 41K times last year and spent an estimated €68K. The top 5 brands take 76% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 10.2% of those searches ended in a purchase.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €68K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- -18.6%
- Conversion, latest week
- 10.2%
- Market size, estimated
- €68Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- vitamin b520K searches a year
02 · Price
A sale here is worth €16.12.
Listings sell for €16.12 on average, from €6.78 to €28.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At €16.12 that is €4K to €8K a year per listing.
- Average price
- €16.12inside the $15 to $100 sweet spot
- Price range
- €6.78–€28.04
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €4K–€8K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #61 within Vitamine. It carries 2,333 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 94%
- Out of stock, average day
- 1.0%
- Average rank
- #61in Vitamine
- Average rating
- 4.43 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,333per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Vitamin B5 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
13 falling
Sellers
52
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
19%
- Brand 124%
- Brand 224%
- Brand 311%
- Brand 411%
- Brand 56%
- Brand 65%
Demand
Vitamin B5 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Vitamin B5 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vitamin b520K/yr
- vitamin b5 pantothensäure4K/yr
- pantothensäure5K/yr
- vitamin b5 hochdosiert3K/yr
Reviews and returns
What reviews say buyers love and hate about Vitamin B5
We read the reviews and the return reasons for every product selling here.
“Einschränkung: B9 und B12 ist etwas niedrig dosiert, deswegen nehme ich noch als Ergänzung in Tropfenform”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vitamin B5 questions
Answered from the same tracked data.









