Is vitamin b komplex profitable to sell on Amazon Germany?

The niche generates €2.6M/yr across 17 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.9%. Flapen's verdict: Worth a look (59/100).

How competitive is the vitamin b komplex niche?

14 brands and 44 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 71% of demand.

What do buyers complain about in vitamin b komplex?

Top complaints mined from reviews: Dosierung, Vitamin, Geruch. The return rate is 0.1%.

When does demand for vitamin b komplex peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the vitamin b komplex niche?

Listings span €2.28–€27.96; the average listing price is €14.74 (sweet spot $15–$100). The average incumbent carries 3,534 reviews — the moat a new listing must climb.

vitamin b komplex

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Market size

Incredible€2.6M

€2.6M/yr · 1.3M searches

Conversion

Incredible13.4%

search→purchase rate — share of searches ending in a sale

Avg price

Good€14.74

avg listing price — sweet spot $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Price range

Good€2.28–€27.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay3,533.76

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-16.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, vitamin b komplex is a €2.6M/yr Amazon Germany market (1.3M searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 59/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

vitamin b komplex market data

Units sold / yr: 150K–200K; avg 8,000–10,000/product
Revenue / yr: €2.2M–€2.9M; units × avg price
Conversion rate: 13.4%
Avg BSR: #12
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 67 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

22%

ProFuel23%
natural elements22%
WeightWorld9%
Nature Love9%
Feel Natural8%
ratiopharm7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top vitamin b komplex search terms

vitamin b komplex704K/yr -16.4%12.0% conv.
vitamin b komplex hochdosiert136K/yr -20.6%11.1% conv.
vitamin b110K/yr -21.3%11.2% conv.
b komplex91K/yr -18.9%8.1% conv.
b vitamine41K/yr -25.4%9.6% conv.
b komplex hochdosiert33K/yr -18.8%9.0% conv.
b vitamine komplex hochdosiert34K/yr -13.4%10.9% conv.
b complex25K/yr -4.7%6.3% conv.
vitamin b complex20K/yr -7.0%10.2% conv.
vitamin b komplex ratiopharm24K/yr -8.8%11.9% conv.

All search terms

Top vitamin b komplex products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Vitamin B Komplex hochdosiert - 180 Tabletten - alle 8 B-Vitamine (B1 B2 B3 B5 B6 B7 B9 B12) + Co-Faktoren Cholin & Myo-Inositol - laborgeprüft mit Zertifikat - vegan - Vorrat für 6 Monate

ProFuel€10.164.6★4,964 rev

natural elements Vitamin B Komplex 240 Tabletten mit 8 essenziellen B-Vitaminen & Kofaktoren mit Bioaktiv-Formen vegan hochdosiert laborgeprüft

natural elements€20.144.6★10,022 rev

Vitamin B Komplex - 1 Jahr Vorrat - 365 Vitamin B mit Vitamin C Tabletten - Alle 8 B Vitamin B12 B1 B2 B3 B5 B6 B7 B9 - Mit Ascorbinsäure Biotin Folsäure - Vegane B Complex - WeightWorld

WeightWorld€18.304.6★14,435 rev

NATURE LOVE Vitamin B Komplex Hochdosiert: Mit 500 g Vitamin B12 180 Kapseln (6 Monate) alle 8 B-Vitamine (B1 B2 B3 B5 B6 B7 B9 B12) vegan laborgeprüft und in Deutschland produziert

Nature Love€27.964.6★7,317 rev

Vitamin B Komplex hochdosiert - Alle 8 B-Vitamine (B1 B2 B3 B5 B6 B7 B9 B12) - 500g Vitamin B12 - bio-aktive Vitamin B-Formen - laborgeprüft in Deutschland produziert - 180 vegane Kapseln

Feel Natural€20.944.6★5,835 rev

Newest

by launch date

ESN Vitamin B Complex 300 Tabletten 8-in-1 Komplex mit Myo-Inositol und Cholin vegan

ESN€19.1454 rev

5mo ago

Vitamin B Komplex Hochdosiert 200 Tabletten Alle 8 Essentiellen B-Vitamine (B1 B2 B3 B5 B6 B7 B9 B12) mit Cholin & Inositol Vegan & Produziert in Deutschland - Laborgeprüft

Bloom Naturals Beauty Supplements€7.75160 rev

10mo ago

Vitamin B Komplex hochdosiert - 365 Tabletten - Mit 8 B-Vitaminen (B1 B2 B3 B5 B6 B7 B9 B12) mit Co-Faktoren Cholin & Myo-Inositol 100% Tagesbedarf - Vegan & produziert in Deutschland

Bloom Naturals Beauty Supplements€8.45716 rev

10mo ago

natural elements Vitamin B Komplex 240 Tabletten mit 8 essenziellen B-Vitaminen & Kofaktoren mit Bioaktiv-Formen vegan hochdosiert laborgeprüft

natural elements€20.1410,022 rev

1y ago

natural elements Vitamin B Komplex - 180 Kapseln - Hochdosiert: Mit 500 g Vitamin B12 - alle 8 B-Vitamine (B1 B2 B3 B5 B6 B7 B9 B12) - vegan in Deutschland produziert & laborgeprüft

natural elements€24.03737 rev

2y ago

What buyers say about vitamin b komplex

What buyers praise and complain about, mined from review topics.

What buyers love

Vitamin26%

“Positive Vitamin”

Qualität insgesamt21%

“Super Produkt”

Preis-Leistungs-Verhältnis11%

“super Preis-Leistung”

Einfaches Kauen/Schlucken5%

“sind gut schluckbar”

Dosierung4%

“Die Dosierungen wirken sinnvoll abgestimmt”

beworben Vs Tatsächliches Produkt4%

“Alles bestens,genau wie beschrieben”

Gesamtgröße3%

“Passt”

Benutzerfreundlichkeit3%

“Einfache Handhabung”

Ernährungs Gehalt3%

“Ideal auch für Vegetarier”

Energieniveau2%

“Mein Energiestoffwechsel scheint insgesamt besser zu laufen”

What buyers complain about

Dosierung19%

“Zu hoch dosiert”

Vitamin11%

“Vorher hatte ich immer wieder Probleme mit einer Vitamin B Unterversorgung”

Geruch9%

“Stinkt”

Nebenwirkungen6%

“Wirkung fraglich weil man spürt ja nix”

Inhaltsstoffe – insgesamt4%

“thiamin is the no”

Gesamtgröße3%

“Die Tabletten sind relativ klein”

Qualität insgesamt3%

“Die Qualität scheint fragwürdig zu sein”

Säureregulator/Linderung von Magenschmerzen3%

“Verursachen Magenschmerzen”

Preis-Leistungs-Verhältnis2%

“Der Preis könnte 5€ billiger sein”

Farbe2%

“Die Tabletten sind sehr gelb”

Common questions

Is vitamin b komplex profitable to sell on Amazon Germany?: The niche generates €2.6M/yr across 17 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.9%. Flapen's verdict: Worth a look (59/100).
How competitive is the vitamin b komplex niche?: 14 brands and 44 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in vitamin b komplex?: Top complaints mined from reviews: Dosierung, Vitamin, Geruch. The return rate is 0.1%.
When does demand for vitamin b komplex peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the vitamin b komplex niche?: Listings span €2.28–€27.96; the average listing price is €14.74 (sweet spot $15–$100). The average incumbent carries 3,534 reviews — the moat a new listing must climb.