Is Trockner Duft profitable to sell on Amazon Germany?

Flapen scores Trockner Duft 34 out of 100 on Amazon Germany, a Fail. Shoppers spend €71K a year across 13 tracked products. Search demand grew -28.5% in the last 90 days.

How competitive is the Trockner Duft niche on Amazon Germany?

6 brands and 78 sellers compete in Trockner Duft on Amazon Germany. The top 5 Trockner Duft products take 79% of clicks, and the top 5 brands take 99%.

What do buyers complain about in Trockner Duft?

Trockner Duft buyers on Amazon Germany complain most about Geruch, Preis-Leistungs-Verhältnis, and Haltbarkeit. An estimated 0.1% of orders come back.

What does it cost to enter the Trockner Duft niche?

Trockner Duft sells for €5.34 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.02 to €19.38. The average product has 10,367 reviews, the count a new listing must catch up to.

Trockner Duft

Fail

The top 5 brands take 99% of clicks, so Trockner Duft is a Fail.

Flapen Score: 34
34 / 100Ranks 2,845 of 2,966 Drogerie & Körperpflege niches · −15 vs the category median of 49
Market size: €71K/yr100K searches / yr
90-day growth: -28.5%search demand this quarter
Competition: 79%top-5 click share · 6 brands · 78 sellers

Flapen Score

Trockner Duft against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Trockner Duft is stronger. Inside it, weaker.

34Fail

This niche Category average

See the method

Market

The Trockner Duft market on Amazon at a glance

Shoppers on Amazon Germany searched for Trockner Duft 100K times last year and spent an estimated €71K. The top 5 brands take 99% of clicks. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 13.3% of those searches ended in a purchase.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €71K a year.

Searches, last 12 months: 100K
Growth, 90 days vs prior 90: -28.5%
Conversion, latest week: 13.3%
Market size, estimated: €71Ka year
Top search term: dr beckmann wäscheduft21K searches a year

02 · Price

A sale here is worth €5.34.

Listings sell for €5.34 on average, from €2.02 to €19.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At €5.34 that is €4K to €5K a year per listing.

Average price: €5.34under the $15 to $100 sweet spot
Price range: €2.02–€19.38
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 750–1,000
Revenue per listing a year: €4K–€5K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Wäschepflege. It carries 10,367 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings: 77%
Prime listings: 92%
Out of stock, average day: 0.0%
Average rank: #17in Wäschepflege
Average rating: 4.48 starsAmazon Germany average 4.37 stars
Average reviews: 10,367per listing
Listings tracked: 13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 48 months

Products

Top Trockner Duft products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

Brand 178%
Brand 214%
Brand 32%
Brand 42%
Brand 52%
Brand 61%
Open — no brand owns it (0%)

Demand

Trockner Duft search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 1.8× · 9 of 12 months tracked

Search terms

Top Trockner Duft search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

dr beckmann wäscheduft21K/yr -13.0%12.8% conv.
trockner duft22K/yr -25.3%6.3% conv.
dr. beckmann wäscheduft9K/yr -21.4%14.2% conv.
trocknerduft8K/yr -46.1%6.9% conv.
wäscheparfüm trockner6K/yr -31.4%4.9% conv.
duft für trockner6K/yr -35.2%6.1% conv.
beckmann wäscheduft4K/yr -14.5%12.6% conv.
trockner duft für wäschetrockner6K/yr -37.9%7.7% conv.
trockner parfüm4K/yr -39.1%3.8% conv.
duft für wäschetrockner5K/yr -54.1%3.7% conv.

Reviews and returns

What reviews say buyers love and hate about Trockner Duft

We read the reviews and the return reasons for every product selling here.

65%of positive reviews mention “Geruch”

58%of negative reviews mention “Geruch”

0.1%of orders come back

“Stinkt fürchterlich”

A buyer, on “Geruch”58% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

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FAQ

Common Trockner Duft questions

Answered from the same tracked data.

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