Is Toilettenhocker profitable to sell on Amazon Germany?

Flapen scores Toilettenhocker 56 out of 100 on Amazon Germany, a Maybe. Shoppers spend €451K a year across 22 tracked products. 2 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew -13.0% in the last 90 days.

How competitive is the Toilettenhocker niche on Amazon Germany?

19 brands and 28 sellers compete in Toilettenhocker on Amazon Germany. The top 5 Toilettenhocker products take 51% of clicks, and the top 5 brands take 55%.

What do buyers complain about in Toilettenhocker?

Toilettenhocker buyers on Amazon Germany complain most about Qualität insgesamt, Haltbarkeit, and Höhe. An estimated 1.8% of orders come back.

When does demand for Toilettenhocker peak?

Search demand for Toilettenhocker on Amazon Germany peaks in Jan, and the busiest month runs 1.8× the quietest.

What does it cost to enter the Toilettenhocker niche?

Toilettenhocker sells for €21.73 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €11.25 to €47.50. The average product has 1,565 reviews, the count a new listing must catch up to.

Toilettenhocker

Maybe

Products sell for $21.73 on average, inside the sweet spot. But demand is soft, at -13.0% this quarter, so Toilettenhocker is a Maybe.

Flapen Score: 56
56 / 100Top 18% of 2,966 Drogerie & Körperpflege niches · +7 vs the category median of 49
Market size: €451K/yr519K searches / yr
90-day growth: -13.0%search demand this quarter
Competition: 51%top-5 click share · 19 brands · 28 sellers

Flapen Score

Toilettenhocker against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Toilettenhocker is stronger. Inside it, weaker.

56Maybe

This niche Category average

See the method

Market

The Toilettenhocker market on Amazon at a glance

Shoppers on Amazon Germany searched for Toilettenhocker 519K times last year and spent an estimated €451K. The top 5 brands take 55% of clicks. Demand peaks in Jan. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 519K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €451K a year.

Searches, last 12 months: 519K
Growth, 90 days vs prior 90: -13.0%
Conversion, latest week: 4.0%
Market size, estimated: €451Ka year
Peak month: January1.8× the quietest month
Top search term: toilettenhocker168K searches a year

02 · Price

A sale here is worth €21.73.

Listings sell for €21.73 on average, from €11.25 to €47.50. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At €21.73 that is €11K to €16K a year per listing.

Average price: €21.73inside the $15 to $100 sweet spot
Price range: €11.25–€47.50
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 20K–25K
Units per listing a year: 500–750
Revenue per listing a year: €11K–€16K
Returns: 1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #76 within Medizinische Geräte & Verbrauchsmaterialien. It carries 1,565 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings: 95%
Prime listings: 100%
Out of stock, average day: 10.1%
Average rank: #76in Medizinische Geräte & Verbrauchsmaterialien
Average rating: 4.50 starsAmazon Germany average 4.37 stars
Average reviews: 1,565per listing
Listings tracked: 22

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 5
Successful launches: 2Amazon's first-year sales bar
Average brand age: 26 months

Products

Top Toilettenhocker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

Top-5 brand share

55%

Top 20: 100%

Top-5 click share

51%

Top 20: 97%

Open market

38%

Brand 121%
Brand 211%
Brand 310%
Brand 48%
Brand 56%
Brand 66%

Demand

Toilettenhocker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan · busiest ÷ quietest = 1.8×

Search terms

Top Toilettenhocker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

toilettenhocker168K/yr -9.2%2.8% conv.
toilettenhocker erwachsene64K/yr -12.6%3.3% conv.
kackhocker43K/yr -12.0%2.4% conv.
klohocker33K/yr -10.9%3.5% conv.
squatty potty36K/yr -33.3%3.6% conv.
toilettenhocker klappbar22K/yr -16.8%2.2% conv.
wc hocker21K/yr -16.9%2.8% conv.
klo hocker17K/yr -14.0%4.0% conv.
hocker toilette15K/yr -5.8%3.1% conv.
toilet stool13K/yr -3.0%2.3% conv.

Reviews and returns

What reviews say buyers love and hate about Toilettenhocker

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”

10%of negative reviews mention “Qualität insgesamt”

1.8%of orders come back

“Leider sehr billige Qualität”

A buyer, on “Qualität insgesamt”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Toilettenhocker questions

Answered from the same tracked data.

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