Is Thymianöl profitable to sell on Amazon Germany?

Flapen scores Thymianöl 42 out of 100 on Amazon Germany, a Fail. Shoppers spend €64K a year across 12 tracked products. Search demand grew -12.5% in the last 90 days.

How competitive is the Thymianöl niche on Amazon Germany?

12 brands and 18 sellers compete in Thymianöl on Amazon Germany. The top 5 Thymianöl products take 80% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Thymianöl?

Thymianöl buyers on Amazon Germany complain most about Geruch, Auslaufsicher, and Geschmack. An estimated 0.6% of orders come back.

When does demand for Thymianöl peak?

Search demand for Thymianöl on Amazon Germany peaks in Oct–Dec, and the busiest month runs 3.0× the quietest.

What does it cost to enter the Thymianöl niche?

Thymianöl sells for €10.35 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €6.86 to €16.12. The average product has 1,338 reviews, the count a new listing must catch up to.

Thymianöl

Fail

Prices span $6.86–$16.12, mostly outside the sweet spot, so Thymianöl is a Fail.

Flapen Score: 42
42 / 100Ranks 2,358 of 2,966 Drogerie & Körperpflege niches · −7 vs the category median of 49
Market size: €64K/yr67K searches / yr
90-day growth: -12.5%search demand this quarter
Competition: 80%top-5 click share · 12 brands · 18 sellers

Flapen Score

Thymianöl against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Thymianöl is stronger. Inside it, weaker.

42Fail

This niche Category average

See the method

Market

The Thymianöl market on Amazon at a glance

Shoppers on Amazon Germany searched for Thymianöl 67K times last year and spent an estimated €64K. The top 5 brands take 80% of clicks. Demand peaks in Oct–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 9.2% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €64K a year.

Searches, last 12 months: 67K
Growth, 90 days vs prior 90: -12.5%
Conversion, latest week: 9.2%
Market size, estimated: €64Ka year
Peak month: December3.0× the quietest month
Top search term: thymianöl54K searches a year

02 · Price

A sale here is worth €10.35.

Listings sell for €10.35 on average, from €6.86 to €16.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At €10.35 that is €5K to €8K a year per listing.

Average price: €10.35under the $15 to $100 sweet spot
Price range: €6.86–€16.12
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 500–750
Revenue per listing a year: €5K–€8K
Returns: 0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #55 within Alternative Medizin. It carries 1,338 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings: 83%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #55in Alternative Medizin
Average rating: 4.33 starsAmazon Germany average 4.37 stars
Average reviews: 1,338per listing
Listings tracked: 12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 56 months

Products

Top Thymianöl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

16%

Brand 138%
Brand 213%
Brand 312%
Brand 49%
Brand 57%
Brand 64%
Open — no brand owns it (6 brands, 16%)

Demand

Thymianöl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Thymianöl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

thymianöl54K/yr -13.2%8.4% conv.
thymian öl7K/yr -7.4%6.6% conv.
thymianöl bio4K/yr -20.3%10.0% conv.
thymianöl zum einnehmen3K/yr +1.5%4.5% conv.

Reviews and returns

What reviews say buyers love and hate about Thymianöl

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Qualität insgesamt”

69%of negative reviews mention “Geruch”

0.6%of orders come back

“Flop. Es reicht leider schlecht kein Duft nach Thymian.”

A buyer, on “Geruch”69% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Thymianöl questions

Answered from the same tracked data.

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