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Theratex 3-in-1 Massagegerät

Fail

Shoppers spend an estimated $15K a year here, so Theratex 3-in-1 Massagegerät is a Fail.

Flapen Score
47
47 / 100
Ranks 1,689 of 2,966 Drogerie & Körperpflege niches · −2 vs the category median of 49
Market size
€15K/yr27K searches / yr
90-day growth
+0.0%search demand this quarter
Competition
73%top-5 click share · 9 brands · 18 sellers

Flapen Score

Theratex 3-in-1 Massagegerät against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Theratex 3-in-1 Massagegerät is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Theratex 3-in-1 Massagegerät market on Amazon at a glance

Shoppers on Amazon Germany searched for Theratex 3-in-1 Massagegerät 27K times last year and spent an estimated €15K. The top 5 brands take 84% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €15K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+0.0%
Conversion, latest week
1.1%
Market size, estimated
€15Ka year
Top search term
theratex 3-in-1 massagegerät12K searches a year

02 · Price

A sale here is worth €51.93.

Listings sell for €51.93 on average, from €40.44 to €81.41. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €51.93 that is €0 to €5K a year per listing.

Average price
€51.93inside the $15 to $100 sweet spot
Price range
€40.44–€81.41
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€5K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 23% ship with Prime. On an average day, 52.1% of listings are out of stock. The average listing ranks #84 within Wellness. It carries 1 reviews at 2.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
23%
Out of stock, average day
52.1%
Average rank
#84in Wellness
Average rating
2.63 starsAmazon Germany average 4.37 stars
Average reviews
1per listing
Listings tracked
13

04 · Newcomers

3 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
3Amazon's first-year sales bar
Average brand age
15 months

Products

Top Theratex 3-in-1 Massagegerät products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

9

Sellers

18

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

10%

  • Brand 132%
  • Brand 225%
  • Brand 314%
  • Brand 46%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (3 brands, 10%)

Search terms

Top Theratex 3-in-1 Massagegerät search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • theratex 3-in-1 massagegerät12K/yr
  • theratex7K/yr
  • lefaya theratex 3-in-1 massagegerät4K/yr
  • theratex 3-in-1 massagegerät nacken4K/yr

Reviews and returns

What reviews say buyers love and hate about Theratex 3-in-1 Massagegerät

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “Heizer”
50%of negative reviews mention “Defekt Material/Teile”
<0.1%of orders come back, a rate Amazon rounds to zero
“Gerät funktioniert nicht”
A buyer, on “Defekt Material/Teile”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Theratex 3-in-1 Massagegerät questions

Answered from the same tracked data.