the ordinary multi-peptide serum for hair density
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Good€14.48avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Price range
Good€4.69–€26.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Review moat
Bad7,901avg incumbent reviews — the moat a new listing must climb
Market size
Bad€71K€71K/yr · 78K searches
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, the ordinary multi-peptide serum for hair density is a €71K/yr Amazon Germany market (78K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 39/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
the ordinary multi-peptide serum for hair density market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- €72K–€87K
- units × avg price
- Conversion rate
- 6.3%
- Avg BSR
- #203
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 22.2%
- Avg brand age
- 36 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
35
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- The Ordinary87%
- Geek & Gorgeous6%
- COSRX3%
- SKIN10042%
- RevitaLAB2%
- ANAiRUi1%
Demand
Weekly Amazon search volume, last 40 weeks — -1.3% search growth over the last 90 days.Top the ordinary multi-peptide serum for hair density search terms
- argireline11K/yr
- the ordinary multi-peptide serum10K/yr
- the ordinary peptide serum8K/yr
- matrixyl7K/yr
- the ordinary multi-peptide + ha serum4K/yr
- matrixyl 300011K/yr
- ordinary peptide serum4K/yr
- multi peptide serum ordinary4K/yr
- the ordinary argireline solution 10%5K/yr
- the ordinary argireline5K/yr
Top the ordinary multi-peptide serum for hair density products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The Ordinary Multi-Peptide + HA Serum Multi-Peptid- und Hyaluronsäure-Serum Anti-Aging-Formel für Krähenfüße Elastizität und Festigkeit 30ml
The Ordinary€13.824.6★2,597 rev
The Ordinary Argireline Solution 10% Serum zur Reduzierung feiner Linien 30ml
The Ordinary€8.094.2★7,513 rev
The Ordinary Multi-Peptide + Copper Peptides 1% Anti-Aging-Serum für feine Linien und Hautelastizität 30ml
The Ordinary€26.504.5★2,470 rev
The Ordinary Multi-Peptide Serum for Hair Density Multi-Peptid-Serum für dichteres Haar Peptidhaltige Formel für dichteres voller aussehendes Haar 60ml
The Ordinary€19.464.1★1,434 rev
Geek & Gorgeous Power Peptides Serum Hochwirksames Anti-Aging Serum mit Multi-Peptiden Strafft die Haut reduziert Falten & verbessert Spannkraft Fördert Kollagenproduktion 30 ml
Geek & Gorgeous€12.504.5★1,019 rev
Newest
by launch dateThe Ordinary Multi-Peptide Serum for Hair Density Multi-Peptid-Serum für dichteres Haar Peptidhaltige Formel für dichteres voller aussehendes Haar 60ml
The Ordinary€19.461,434 rev
SKIN1004 - Madagascar Centella Matrixyl 10 Boosting Shot Ampoule 30ml
SKIN1004€20.96211 rev
ANAiRUi Matrixyl 3000 & Argireline Anti-Aging Gesichtsserum mit Peptiden Hyaluronsäure gegen Falten Kollagenförderung & Hautfeuchtigkeit | Für reife und trockene Haut | 30ml
ANAiRUi€14.91225 rev
Geek & Gorgeous Power Peptides Serum Hochwirksames Anti-Aging Serum mit Multi-Peptiden Strafft die Haut reduziert Falten & verbessert Spannkraft Fördert Kollagenproduktion 30 ml
Geek & Gorgeous€12.501,019 rev
COSRX 6 Peptide Collagen Serum mit Copper Peptide Toner Gesicht für Hauterneuerung & Straffung mit Niacinamid & Hyaluronsäure Anti-Aging beruhigender Hautpflege-Booster Korean Skincare 150ml
COSRX€14.6011,912 rev
Trending
90-day click momentumSKIN1004 - Madagascar Centella Matrixyl 10 Boosting Shot Ampoule 30ml
SKIN1004€20.964.4★
The Ordinary Multi-Peptide Eye Serum Anti-Aging-Formel gegen Krähenfüße Augenringe und Schwellungen 15ml
The Ordinary€21.354.5★
The Ordinary Multi-Peptide + HA Serum Multi-Peptid- und Hyaluronsäure-Serum Anti-Aging-Formel für Krähenfüße Elastizität und Festigkeit 30ml
The Ordinary€13.824.6★
The Ordinary Multi-Peptide + Copper Peptides 1% Anti-Aging-Serum für feine Linien und Hautelastizität 30ml
The Ordinary€26.504.5★
The Ordinary Multi-Peptide Serum for Hair Density Multi-Peptid-Serum für dichteres Haar Peptidhaltige Formel für dichteres voller aussehendes Haar 60ml
The Ordinary€19.464.1★
What buyers say about the ordinary multi-peptide serum for hair density
What buyers praise and complain about, mined from review topics.What buyers love
“Absolut perfect”
“Bestes Gesichtsserum”
“Preisleistung okay”
“Hält, was es verspricht”
“zieht gut ein, sodass es sich leicht in meine Routine integrieren lässt.”
“Schönes Hautgefühl”
“Dank wässriger Konsistenz zieht der COSRX 6 peptide skin booster sofort rückstandslos ein”
“Sehr angenehm aufzutragen”
“Alles bestens, gut aufzutragen und zieht schnell ein”
“Unreinheiten sind weniger geworden”
What buyers complain about
“Es hatte absolut null Wirkung”
“Meine Haut hat leider mit Irritationen reagiert”
“Keinen nennenswerten Unterschied”
“Etwas teuer”
“Das Serum ist viel zu wässrig”
“Danach fühlt sich die Haut etwas trocken an”
“Es wirkt etwas klebrig beim verschmieren”
“Meine Haut hat leider mit Irritationen reagiert”
“Produkte sind bereits offen geliefert wurden”
“Es gibt nichts besseres könnte Bischen dicker sein von der Konsistenz”
Top return reasons
Common questions
- Is the ordinary multi-peptide serum for hair density profitable to sell on Amazon Germany?
- The niche generates €71K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.3%. Flapen's verdict: Skip it (39/100).
- How competitive is the the ordinary multi-peptide serum for hair density niche?
- 6 brands and 35 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in the ordinary multi-peptide serum for hair density?
- Top complaints mined from reviews: Funktionalität insgesamt, Allergien, Symptomreduktion. The return rate is 0.0%.
- What does it cost to enter the the ordinary multi-peptide serum for hair density niche?
- Listings span €4.69–€26.50; the average listing price is €14.48 (sweet spot $15–$100). The average incumbent carries 7,901 reviews — the moat a new listing must climb.