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56

terbinafin

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 28Growth 65Conversion 94Competition 26Returns 100Price range 39Avg price 55Brand share 30Review moat 70Quality gap 76

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great11.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good709.57

avg incumbent reviews — the moat a new listing must climb

Growth

Good+43.2%

90-day search growth — must beat 0% to launch

Avg price

Good€12.65

avg listing price — sweet spot $15–$100

Price range

Okay€7.38–€19.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Okay€122K

€122K/yr · 82K searches

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

According to Flapen's Amazon Germany niche tracking, terbinafin is a €122K/yr Amazon Germany market (82K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 56/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

terbinafin market data

Units sold / yr
8K–10K
avg 500–750/product
Revenue / yr
€101K–€127K
units × avg price
Conversion rate
11.7%
Avg BSR
#1,701
Page quality
0%
Prime
64%
Sponsored
64%
Out of stock
3.6%
Avg brand age
73 months
Avg seller age
189 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

29

Top-5 brand share

87%

Top 20: 98%

Top-5 click share

69%

Top 20: 100%

Open market

8%

  • 1A PHARMA31%
  • STADA23%
  • AL Aliud Pharma17%
  • AbZ Pharma9%
  • Bodfeld Apotheke8%
  • Big Man5%
  • Open — no brand owns it (3 brands, 8%)

Demand

Weekly Amazon search volume, last 48 weeks — +43.2% search growth over the last 90 days.
3K2KSpike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26

Top terbinafin search terms

  • terbinafin36K/yr
  • terbinafin creme24K/yr
  • terbinafin nagellack12K/yr
  • terbinafine4K/yr
  • terbinafin gegen nagelpilz3K/yr
  • terbinafin hautpilz3K/yr
All search terms

Top terbinafin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€12K20%€24K30%€37K40%€49K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about terbinafin

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt31%

“Super Produkt”

Stärke20%

“Sehr wirkungsvoll”

Benutzerfreundlichkeit11%

“Besonders positiv ist, dass sie vielseitig anwendbar ist – sowohl für Gesicht als auch für den Körper”

Textur/Konsistenz – insgesamt9%

“Auch die Textur ist angenehm”

Saugfähigkeit9%

“zieht gut ein”

Nähen/Finish/Polieren7%

“Mir gefällt gut, dass sich der Nagellack mithilfe des integrierten Spatels sauber und problemlos auf den betroffenen Nagel auftragen lässt”

Komfort insgesamt5%

“Angenehme Creme”

Einfache Anwendung4%

“🧴✨ Sie lässt sich leicht auftragen, zieht gut ein und fühlt sich angenehm auf der Haut an, ohne zu stark zu fetten”

What buyers complain about

Funktionalität insgesamt25%

“Wirkung nicht so gut”

Farbverblassen/Verfärbung25%

“Ein mittlerer Befall der Nagel ist noch nicht komplett abgesplitzert er ist nur verfärbt”

Hautgesundheit25%

“Creme macht die Sache noch schlimmer”

Allergien6%

“Ob die versprochenen Effekte bei Hautproblemen tatsächlich eintreten, lässt sich für mich jedoch nicht eindeutig beurteilen”

Top return reasons

Funktionalität insgesamt40%
Feucht/Trocken20%
Zertifizierungen20%
Inhaltsstoffe – insgesamt10%
Preis-Leistungs-Verhältnis10%

Common questions

Is terbinafin profitable to sell on Amazon Germany?
The niche generates €122K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +43.2%. Flapen's verdict: Worth a look (56/100).
How competitive is the terbinafin niche?
9 brands and 29 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in terbinafin?
Top complaints mined from reviews: Funktionalität insgesamt, Farbverblassen/Verfärbung, Hautgesundheit. The return rate is 0.0%.
What does it cost to enter the terbinafin niche?
Listings span €7.38–€19.94; the average listing price is €12.65 (sweet spot $15–$100). The average incumbent carries 710 reviews — the moat a new listing must climb.