Tena Pants M

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €180K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

-17.6%

Conversion, latest week

6.4%

Market size, estimated

€180Ka year

Peak month

November1.6× the quietest month

Top search term

tena pants56K searches a year

Listings sell for €33.43 on average, from €6.61 to €55.17. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €33.43 that is €3K to €8K a year per listing.

Average price

€33.43inside the $15 to $100 sweet spot

Price range

€6.61–€55.17

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

€3K–€8K

Returns

0.1%of orders · Amazon Germany median 1.1%

92% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Intime Pflege & Hygiene. It carries 1,140 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

47%

Out of stock, average day

0.0%

Average rank

#68in Intime Pflege & Hygiene

Average rating

4.44 starsAmazon Germany average 4.37 stars

Average reviews

1,140per listing

Listings tracked

36

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months