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Tena Men Level 2

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Tena Men Level 2 is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 2,966 Drogerie & Körperpflege niches · +1 vs the category median of 49
Market size
€274K/yr66K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
74%top-5 click share · 5 brands · 52 sellers

Flapen Score

Tena Men Level 2 against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Tena Men Level 2 is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tena Men Level 2 market on Amazon at a glance

Shoppers on Amazon Germany searched for Tena Men Level 2 66K times last year and spent an estimated €274K. All 5 brands take every click. Demand peaks in Feb. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 16.0% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 16.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €274K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
16.0%
Market size, estimated
€274Ka year
Peak month
February1.7× the quietest month
Top search term
tena men level 262K searches a year

02 · Price

A sale here is worth €25.93.

Listings sell for €25.93 on average, from €2.99 to €39.82. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €25.93 that is €13K to €19K a year per listing.

Average price
€25.93inside the $15 to $100 sweet spot
Price range
€2.99–€39.82
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
€13K–€19K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #40 within Intime Pflege & Hygiene. It carries 3,132 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
43%
Out of stock, average day
0.0%
Average rank
#40in Intime Pflege & Hygiene
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
3,132per listing
Listings tracked
14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Tena Men Level 2 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

52

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 173%
  • Brand 219%
  • Brand 35%
  • Brand 42%
  • Brand 52%
  • Open — no brand owns it (0%)

Demand

Tena Men Level 2 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.7×

Reviews and returns

What reviews say buyers love and hate about Tena Men Level 2

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”
20%of negative reviews mention “beworben Vs Tatsächliches Produkt”
0.1%of orders come back
“Steht doch auf der Verpackung ausdrücklich NOT FOR SALE”
A buyer, on “beworben Vs Tatsächliches Produkt”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Tena Men Level 2 questions

Answered from the same tracked data.