Is tena men level 1 profitable to sell on Amazon Germany?

The niche generates €1.1M/yr across 34 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Worth a look (64/100).

How competitive is the tena men level 1 niche?

8 brands and 86 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in tena men level 1?

Top complaints mined from reviews: Gesamtgröße, beworben Vs Tatsächliches Produkt, Qualität insgesamt. The return rate is 0.1%.

When does demand for tena men level 1 peak?

Demand peaks in Mar–Apr–May–Jun; the busiest month runs 4.0× the quietest.

What does it cost to enter the tena men level 1 niche?

Listings span €2.99–€79.30; the average listing price is €25.31 (sweet spot $15–$100). The average incumbent carries 2,517 reviews — the moat a new listing must climb.

tena men level 1

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Incredible€25.31

avg listing price — sweet spot $15–$100

Conversion

Great10.3%

search→purchase rate — share of searches ending in a sale

Price range

Great€2.99–€79.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great€1.1M

€1.1M/yr · 434K searches

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,517

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-6.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, tena men level 1 is a €1.1M/yr Amazon Germany market (434K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 64/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

Market data

Units sold / yr: 40K–50K; avg 1,000–1,250/product
Revenue / yr: €1.0M–€1.3M; units × avg price
Launch success: —; 1 of 1 new (360d)
Conversion rate: 10.3%
Avg BSR: #63
Page quality: 0%
Prime: 53%
Sponsored: 76%
Out of stock: 0.0%
Avg brand age: 47 months
Avg seller age: 181 days

Competition

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

Top-5 brand share

88%

Top 20: 97%

Top-5 click share

43%

Top 20: 86%

Open market

TENA54%
CARER Healthcare Incontinence Pregnancy18%
IASI7%
by Amazon5%
Essity5%
Harmony Care4%
Open — no brand owns it (2 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.6% search growth over the last 90 days.

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 4.0×

Open Trend

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 34 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Carer 3 Stück Herren-Boxershorts für Inkontinenz waschbar Inkontinenz Pants Männer Baumwolle mit 80 ml saugfähige Unterlage speichert Urin verhindert Blasenlecks für leichte Inkontinenz Blau L

CARER Healthcare Incontinence Pregnancy€33.004.5★783 rev

TENA MEN Protective Shield Extra Light - 112 Einlagen im Monatspaket (8 x 14) einzeln verpackt - extra dünne Hygieneeinlagen für Männer bei sehr leichtem Harnverlust - Schwarz

TENA€28.974.5★2,282 rev

TENA MEN Level 2 - Standard (Basis-Variante) (Sparpaket (6 x 20 Stück))

TENA€35.204.6★113 rev

TENA Men Absorbent Protector Inkontinenzeinlagen Level 1 für leichte Blasenschwäche 96 Inkontinenzeinlagen (12 x 8 Packungen) für Männer speziell entwickelt Länge 23 cm

TENA€28.424.4★2,824 rev

TENA MEN Level 1 - Standard (Basis-Variante) (Sparpaket (6 x 24 Stück))

TENA€36.954.4★79 rev

Newest

by launch date

Harmony Care Premium Form MAXI NIGHT- saugstarke Inkontinenzvorlagen - große Windeln für Erwachsene Unisex - auslaufsichere Inkontinenzeinlagen bei starker Inkontinenz - 20 Stück

Harmony Care€23.5728 rev

3mo ago

by Amazon Inkontinenzeinlagen für Männer 60 Stück (6 Packungen à 10 Stück)

by Amazon€15.49232 rev

1y ago

TENA MEN SCHUTZ 14 STÜCK

TENA€8.2779 rev

1y ago

Souverän Blasenschwäche Unterwäsche Männer - Boxershorts für leichte Inkontinenz bei erwachsenen Männern waschbar & antibakteriell 60ml Flüssigkeitsaufnahme Größe M (EU 5)

SELENACARE€16.045 rev

1y ago

Harmony Care Men SUPER saugstarke Inkontinenzeinlagen für Männer bei leichter bis mittlerer Blasenschwäche - diskrete Einlagen für Männer bei Inkontinenz - 20 Stück

Harmony Care€15.9993 rev

1y ago

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt15%

“Top Ware”

beworben Vs Tatsächliches Produkt15%

“Halten was versprochen”

Saugfähigkeit11%

“TENA Men Absorbent Protector”

Preis-Leistungs-Verhältnis10%

“Bester Preis”

Gesamtgröße9%

“Passt”

Komfort insgesamt4%

“Grundsätzlich ok,pasen, sind angenehm”

Benutzerfreundlichkeit4%

“Praktisch”

Schutz4%

“Super Schutz”

Weiches Gefühl2%

“Das Material fühlt sich angenehm weich an”

Einfaches Tragen2%

“Tragekomfort und Materialeigenschaften”

What buyers complain about

Gesamtgröße13%

“Was allerdings direkt auffällt, ist die Größe”

beworben Vs Tatsächliches Produkt13%

“Ungenaue Beschreibung”

Qualität insgesamt13%

“minderwertige qualität”

Haftung/Klebrigkeit8%

“Klebestreifen manchmal unzuverlässig”

Saugfähigkeit4%

“Flies in der Auflage ist lange nicht so saugfähig, bei Berührung mit Urin löst sich das Flies auf”

Dicke4%

“Weniger dick”

Preis-Leistungs-Verhältnis4%

“96er Paket im Abo 6€ teurer als Normalverkauf”

Benutzerfreundlichkeit4%

“Beschränkter Anwendungsbereich”

Farbe3%

“Sie sind weiß statt blau”

Feucht/Trocken3%

“Auch nach mehreren Stunden fühlt sich die Oberfläche noch trocken an”

Top return reasons

Gesamtgröße71%

beworben Vs Tatsächliches Produkt9%

Qualität insgesamt3%

Funktionalität insgesamt2%

Kompatibilität – insgesamt2%

Sicherheitsstandards2%

Haftung/Klebrigkeit2%

Benutzerfreundlichkeit1%

Dünn1%

Zertifizierungen1%

Common questions

Is tena men level 1 profitable to sell on Amazon Germany?: The niche generates €1.1M/yr across 34 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Worth a look (64/100).
How competitive is the tena men level 1 niche?: 8 brands and 86 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in tena men level 1?: Top complaints mined from reviews: Gesamtgröße, beworben Vs Tatsächliches Produkt, Qualität insgesamt. The return rate is 0.1%.
When does demand for tena men level 1 peak?: Demand peaks in Mar–Apr–May–Jun; the busiest month runs 4.0× the quietest.
What does it cost to enter the tena men level 1 niche?: Listings span €2.99–€79.30; the average listing price is €25.31 (sweet spot $15–$100). The average incumbent carries 2,517 reviews — the moat a new listing must climb.

Related niches in Drogerie & Körperpflege

71pre workout booster€1.3M/yr -6.8%Worth a look
71kinesiotapes vorgeschnitten€304K/yr +55.6%Worth a look
71grillreiniger€1.1M/yr +162.3%Launch it
71cellulite massagegerät€402K/yr +56.3%Worth a look
71kühlpack zum knicken€313K/yr +169.8%Worth a look
71mückenstecker ultraschall€46K/yr +208.0%Worth a look

All Drogerie & Körperpflege niches

tena men level 1

Market data

Competition

Demand & seasonality

Product shelf

Top sellers

Newest

Trending

Reviews

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Drogerie & Körperpflege