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Tannenduft

Fail

Shoppers spend an estimated $0 a year here, so Tannenduft is a Fail.

Flapen Score
21
21 / 100
Ranks 2,961 of 2,966 Drogerie & Körperpflege niches · −28 vs the category median of 49
Market size
€0/yr185K searches / yr
90-day growth
-70.0%search demand this quarter
Competition
100%top-5 click share · 4 brands · 9 sellers

Flapen Score

Tannenduft against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Tannenduft is stronger. Inside it, weaker.

21Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tannenduft market on Amazon at a glance

Shoppers on Amazon Germany searched for Tannenduft 185K times last year and spent an estimated €0. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 21 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -70.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months
185K
Growth, 90 days vs prior 90
-70.0%
Conversion, latest week
0.0%
Market size, estimated
€0a year
Peak month
December570.3× the quietest month
Top search term
tannenduft33K searches a year

02 · Price

A sale here is worth €12.06.

Listings sell for €12.06 on average, from €10.51 to €13.39. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €12.06 that is €6K to €9K a year per listing.

Average price
€12.06under the $15 to $100 sweet spot
Price range
€10.51–€13.39
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
€6K–€9K
Returns
2.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #174 within Lufterfrischer. It carries 2,238 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
9.1%
Average rank
#174in Lufterfrischer
Average rating
3.90 starsAmazon Germany average 4.37 stars
Average reviews
2,238per listing
Listings tracked
5

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Tannenduft products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 144%
  • Brand 221%
  • Brand 318%
  • Brand 417%

Demand

Tannenduft search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 570.3×

Search terms

Top Tannenduft search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tannenduft33K/yr
  • tannenbaum duft21K/yr
  • tannenduft spray16K/yr
  • tannenduft für weihnachtsbaum53K/yr
  • tannenbaum spray4K/yr
  • tannenspray3K/yr
  • weihnachtsbaum duft12K/yr
  • tannenbaumduft3K/yr
  • duftstäbchen weihnachtsbaum4K/yr
  • tannenduft stäbchen4K/yr

Reviews and returns

What reviews say buyers love and hate about Tannenduft

We read the reviews and the return reasons for every product selling here.

70%of positive reviews mention “Geruch”
67%of negative reviews mention “Geruch”
2.4%of orders come back
“Der Duft bleibt nur kurz”
A buyer, on “Geruch”67% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Tannenduft questions

Answered from the same tracked data.