Is tabak profitable to sell on Amazon Germany?

The niche generates €169K/yr across 70 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -8.1%. Flapen's verdict: Worth a look (56/100).

How competitive is the tabak niche?

29 brands and 158 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in tabak?

Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Preis-Leistungs-Verhältnis. The return rate is 0.3%.

When does demand for tabak peak?

Demand peaks in Dec; the busiest month runs 1.9× the quietest.

What does it cost to enter the tabak niche?

Listings span €3.03–€58.02; the average listing price is €15.20 (sweet spot $15–$100). The average incumbent carries 1,356 reviews — the moat a new listing must climb.

tabak

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Competition

Great29%

top-5 click share — an open shelf

Price range

Great€3.03–€58.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€15.20

avg listing price — sweet spot $15–$100

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Good1,355.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay€169K

€169K/yr · 470K searches

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-8.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, tabak is a €169K/yr Amazon Germany market (470K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Dec. Verdict: Worth a look — 56/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

tabak market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: €152K–€190K; units × avg price
Conversion rate: 2.4%
Avg BSR: #905
Page quality: 0%
Prime: 64%
Sponsored: 37%
Out of stock: 2.7%
Avg brand age: 54 months
Avg seller age: 179 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

29 rising

Sellers

158

Top-5 brand share

67%

Top 20: 94%

Top-5 click share

29%

Top 20: 63%

Open market

30%

Tabac Original36%
RAW14%
Dutch Mix7%
Gizeh7%
Simaru3%
BeGrit3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.1% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.9×

Open Trend

Top tabak search terms

tabak295K/yr -8.0%0.3% conv.
tabac original58K/yr -5.1%4.3% conv.
tabac25K/yr -8.9%3.2% conv.
tabakstein - für immer feuchten tabak11K/yr +10.3%7.4% conv.
tabakbefeuchter12K/yr -16.0%7.8% conv.
tobacco12K/yr -6.0%0.3% conv.
tabac eau de toilette herren10K/yr -11.4%5.7% conv.
tabak parfüm herren11K/yr -13.8%4.0% conv.
tabak befeuchter6K/yr -13.0%8.2% conv.
tabac man9K/yr -28.9%3.2% conv.

All search terms

Top tabak products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

RAW Hydrostone Tabakbefeuchter Keramikfeuchthalter Natural Terracotta Humidifying Stone

RAW€3.034.6★2,179 rev

RAW Hydrostone / 2er (Tabakbefeuchter Tabakzubehör)

RAW€4.064.6★2,601 rev

Holländische Erdbeermischung - Stängelfrei und Natürlich - 30g Sanfte Kräutermischung

Dutch Mix€10.413.5★718 rev

TABAC ORIGINAL Eau de Cologne für Herren: Klassischer Männerduft mit Moschus und Ambra markanter Herrenduft mit herb-frischen Akzenten und holzig-würzigen Aromen Made in Germany 300 ml Splash

Tabac Original€20.304.6★4,980 rev

TABAC ORIGINAL Herren Eau de Cologne Markanter klassischer Männerduft mit Moschus & Ambra herb-frische Nuancen und holzig-würzige Noten Made in Germany 300 ml Splash

Tabac Original€20.444.7★12 rev

Newest

by launch date

TABAC ORIGINAL Herren Eau de Cologne Markanter klassischer Männerduft mit Moschus & Ambra herb-frische Nuancen und holzig-würzige Noten Made in Germany 300 ml Splash

Tabac Original€20.4412 rev

5mo ago

Tabac Original I Eau de Toilette - Original Seit 1959 - männlich markant und unverwechselbar - zeitloser Männerduft I 50ml Natural Spray Vaporisateur

Tabac Original€9.4411 rev

10mo ago

BeGrit Zigarettenstopfmaschine Stopfmaschine für Zigaretten 8mm Knopf Zigarettenstopfer Manuell drehmaschine zigaretten mit Zubehör Aufbewahrungsbox für einfache und konsistente Zigarettenherstellung

BeGrit€23.86401 rev

1y ago

Pall Mall Authentic Blue Super (1 Stk)

Pall Mall€12.000 rev

1y ago

Kräuterwolke - 100% natürliche Kräutermischung 22g (Sativa Mix)

Kräuterwolke€14.2482 rev

2y ago

What buyers say about tabak

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt18%

“Super Produkt”

Geruch17%

“Wunderbarer Duft”

Preis-Leistungs-Verhältnis11%

“Bester Preis”

Benutzerfreundlichkeit10%

“Solide, einfaches Handling”

beworben Vs Tatsächliches Produkt10%

“siehe Fotos.”

Effizienz4%

“Funktioniert wunderbar”

Geschmack insgesamt4%

“Schmeeeckt”

Funktionalität insgesamt3%

“Läuft fehlerfrei”

Gesamtgröße2%

“Passt perfekt”

Stärke2%

“Massives und stabiles Teil”

What buyers complain about

Qualität insgesamt13%

“Miese Qualität, Bruch gefahr”

Haltbarkeit9%

“Leider schon nach wenigen Wochen nicht mehr so wie zu Beginn”

Preis-Leistungs-Verhältnis9%

“Mittlerweile stört mich der übertriebene Preis”

Geruch9%

“Duftet kaum”

Geschmack insgesamt8%

“Schmeckt nicht”

Funktionalität insgesamt7%

“Stopft nicht richtig”

Feucht/Trocken5%

“Die Dinger waren aus der Verpackung heraus schon etwas trocken”

Materialqualität4%

“das Material bröckelt außen ab”

Haftung/Klebrigkeit3%

“Kleben überhaupt nicht”

Gesamtgröße3%

“Alles sehr klein”

Top return reasons

Funktionalität insgesamt35%

Gesamtgröße12%

Defekt Material/Teile6%

Benutzerfreundlichkeit6%

Haltbarkeit5%

beworben Vs Tatsächliches Produkt5%

Produktzustand5%

Qualität insgesamt3%

Verklemmen/Verstopfen2%

Haftung/Klebrigkeit2%

Common questions

Is tabak profitable to sell on Amazon Germany?: The niche generates €169K/yr across 70 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -8.1%. Flapen's verdict: Worth a look (56/100).
How competitive is the tabak niche?: 29 brands and 158 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in tabak?: Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Preis-Leistungs-Verhältnis. The return rate is 0.3%.
When does demand for tabak peak?: Demand peaks in Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the tabak niche?: Listings span €3.03–€58.02; the average listing price is €15.20 (sweet spot $15–$100). The average incumbent carries 1,356 reviews — the moat a new listing must climb.