Stoov Wärmflasche
FailDemand is soft, at -66.8% this quarter, so Stoov Wärmflasche is a Fail.
- Flapen Score
- 41 / 100Ranks 2,445 of 2,966 Drogerie & Körperpflege niches · −8 vs the category median of 4941
- Market size
- €274K/yr123K searches / yr
- 90-day growth
- -66.8%search demand this quarter
- Competition
- 65%top-5 click share · 5 brands · 19 sellers
Flapen Score
Stoov Wärmflasche against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Stoov Wärmflasche is stronger. Inside it, weaker.
Market
The Stoov Wärmflasche market on Amazon at a glance
Shoppers on Amazon Germany searched for Stoov Wärmflasche 123K times last year and spent an estimated €274K. All 5 brands take every click. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -66.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €274K a year.
- Searches, last 12 months
- 123K
- Growth, 90 days vs prior 90
- -66.8%
- Conversion, latest week
- 3.1%
- Market size, estimated
- €274Ka year
- Top search term
- stoov wärmflasche87K searches a year
02 · Price
A sale here is worth €71.95.
Listings sell for €71.95 on average, from €25.90 to €117.31. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €71.95 that is €0 to €7K a year per listing.
- Average price
- €71.95inside the $15 to $100 sweet spot
- Price range
- €25.90–€117.31
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€7K
- Returns
- 4.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 21% ship with Prime. On an average day, 46.9% of listings are out of stock. The average listing ranks #300 within Wärme- & Kältetherapie. It carries 59 reviews at 4.14 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 21%
- Out of stock, average day
- 46.9%
- Average rank
- #300in Wärme- & Kältetherapie
- Average rating
- 4.14 starsAmazon Germany average 4.37 stars
- Average reviews
- 59per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Stoov Wärmflasche products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
19
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Brand 164%
- Brand 227%
- Brand 34%
- Brand 43%
- Brand 52%
- Open — no brand owns it (0%)
Demand
Stoov Wärmflasche search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 42.2× · 8 of 12 months tracked
Search terms
Top Stoov Wärmflasche search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stoov wärmflasche87K/yr
- stoov homey wärmflasche akku21K/yr
- stoov homey7K/yr
- wärmflasche stoov4K/yr
- elektrische wärmflasche stoov4K/yr
Reviews and returns
What reviews say buyers love and hate about Stoov Wärmflasche
We read the reviews and the return reasons for every product selling here.
“hält Wärme viel zu kurz”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stoov Wärmflasche questions
Answered from the same tracked data.









