Sterillium 100ml
MaybeAn estimated 0.1% of orders come back. But the products selling today already average 4.6★, so Sterillium 100ml is a Maybe.
- Flapen Score
- 56 / 100Top 18% of 2,966 Drogerie & Körperpflege niches · +7 vs the category median of 4956
- Market size
- €165K/yr137K searches / yr
- 90-day growth
- +5.0%search demand this quarter
- Competition
- 33%top-5 click share · 21 brands · 117 sellers
Flapen Score
Sterillium 100ml against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Sterillium 100ml is stronger. Inside it, weaker.
Market
The Sterillium 100ml market on Amazon at a glance
Shoppers on Amazon Germany searched for Sterillium 100ml 137K times last year and spent an estimated €165K. The top 5 brands take 80% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 10.3% of those searches ended in a purchase.
Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €165K a year.
- Searches, last 12 months
- 137K
- Growth, 90 days vs prior 90
- +5.0%
- Conversion, latest week
- 10.3%
- Market size, estimated
- €165Ka year
- Top search term
- handdesinfektionsmittel to go38K searches a year
02 · Price
A sale here is worth €11.73.
Listings sell for €11.73 on average, from €1.23 to €44.34. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €11.73 that is €3K to €6K a year per listing.
- Average price
- €11.73under the $15 to $100 sweet spot
- Price range
- €1.23–€44.34
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€6K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
52% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #81 within Erste Hilfe. It carries 1,258 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 52%
- Prime listings
- 52%
- Out of stock, average day
- 2.0%
- Average rank
- #81in Erste Hilfe
- Average rating
- 4.61 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,258per listing
- Listings tracked
- 46
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Sterillium 100ml products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
21 falling
Sellers
117
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
33%
Top 20: 79%
Open market
17%
- Brand 136%
- Brand 213%
- Brand 313%
- Brand 411%
- Brand 59%
- Brand 63%
- Open — no brand owns it (15 brands, 17%)
Demand
Sterillium 100ml search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, May, Jun · busiest ÷ quietest = 3.1× · 10 of 12 months tracked
Search terms
Top Sterillium 100ml search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- handdesinfektionsmittel to go38K/yr
- sterillium virugard25K/yr
- hand desinfektionsmittel to go11K/yr
- desinfektionsmittel für hände to go7K/yr
- desinfektionsmittel klein8K/yr
- händedesinfektion für unterwegs8K/yr
- handdesinfektionsmittel spray8K/yr
- sterillium virugard 500ml7K/yr
- sterillium virugard 1000 ml8K/yr
- desinfektionsmittel viruzid4K/yr
Reviews and returns
What reviews say buyers love and hate about Sterillium 100ml
We read the reviews and the return reasons for every product selling here.
“Etwas teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sterillium 100ml questions
Answered from the same tracked data.









