Is stahlschwamm profitable to sell on Amazon Germany?

The niche generates €68K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Skip it (49/100).

How competitive is the stahlschwamm niche?

14 brands and 54 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in stahlschwamm?

Top complaints mined from reviews: Rost/Korrodieren, Preis-Leistungs-Verhältnis, Einfache Reinigung. The return rate is 0.1%.

When does demand for stahlschwamm peak?

Demand peaks in Jul–Aug; the busiest month runs 1.7× the quietest.

What does it cost to enter the stahlschwamm niche?

Listings span €1.18–€12.74; the average listing price is €5.70 (sweet spot $15–$100). The average incumbent carries 1,157 reviews — the moat a new listing must climb.

stahlschwamm

Skip it

Prices mostly outside the sweet spot ($1.18–$12.74) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible15.8%

search→purchase rate — share of searches ending in a sale

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Review moat

Good1,157.21

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+8.1%

90-day search growth — must beat 0% to launch

Market size

Bad€68K

€68K/yr · 75K searches

Avg price

Bad€5.70

avg listing price — sweet spot $15–$100

Price range

Bad€1.18–€12.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, stahlschwamm is a €68K/yr Amazon Germany market (75K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 49/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

stahlschwamm market data

Units sold / yr: 13K–15K; avg 500–750/product
Revenue / yr: €71K–€86K; units × avg price
Conversion rate: 15.8%
Avg BSR: #185
Page quality: 0%
Prime: 100%
Sponsored: 84%
Out of stock: 10.0%
Avg brand age: 40 months
Avg seller age: 190 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

23%

Vileda20%
Spontex16%
MR.SIGA16%
IDEA HOME10%
XXJXING8%
ovwo7%

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — +8.1% search growth over the last 90 days.

Peak months: Jul, Aug · busiest ÷ quietest = 1.7×

Open Trend

Top stahlschwamm search terms

stahlschwamm22K/yr -0.4%14.2% conv.
edelstahl schwamm7K/yr +41.3%11.0% conv.
topfreiniger edelstahl9K/yr +0.2%11.5% conv.
stahlwolle schwamm7K/yr +22.9%12.3% conv.
topfkratzer7K/yr -2.8%6.6% conv.
metallschwamm5K/yr +23.5%12.5% conv.
drahtschwamm4K/yr +24.7%13.4% conv.
topfkratzer edelstahl5K/yr +4.9%16.5% conv.
stahlschwamm küche4K/yr -0.6%14.9% conv.
edelstahlschwamm3K/yr +15.0%12.4% conv.

All search terms

Top stahlschwamm products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Vileda Glitzi Power INOX Stahlschwamm gegen hartnäckige Verschmutzungen länger haltbar hygienische Reinigung Härtegrad 3 2er Pack

Vileda€2.214.7★5,811 rev

MR.SIGA Edelstahl-Scheuerschwamm 6er-Pack 30 g

MR.SIGA€7.894.7★3,247 rev

IDEA HOME-3 Stück Stahlschwämme Metalltopfreiniger Stahlschwamm Edelstahltopfreiniger Mehrfarben

IDEA HOME€2.184.0★1,153 rev

XXJXING 48 Stück Stahlwolle Spüler Reinigungsschwamm verwendet für schwer zu reinigende TopfkratzerStahlwolle-Schrubber wie Herde Töpfe Dunstabzugshauben usw. (48 Stück - 10 g) (48)

XXJXING€9.074.1★272 rev

Spontex Specialist Edelstahl-Scheuerschwämme | XL | Robuste Metallscheuerschwämme für professionelle Reinigung Fettentfernung und Geschirrschrubben | 6er-Pack

Spontex€5.984.6★1,763 rev

Newest

by launch date

6 Stück Draht Spülschwamm Stahlschwamm Küchenschwamm Zweiseitig für Töpfe

HaiFafafaing€7.4717 rev

9mo ago

6er-Pack Edelstahlspiralen Stahlwolle-Scheuerschwamm Stahlschwamm mit Edelstahlgriff ideal für hartnäckigen Schmutz in Töpfen und Pfannen aus rostfreiem Recycling-Edelstahl

Dreamsolearoy€9.82103 rev

1y ago

MEEQUE Spülschwamm - Stahlschwamm Putzlappen Stahlwolle Spüllappen Schwamm für Küche Reinigungstücher und Stahlschwamm Lappen Edelstahl Reinigungstücher spüllappen waschbar Für Küchentuch 20Pack

MEEQUE€6.01178 rev

1y ago

Sorbo Metall-Topfreiniger Besonders robuster und großer Metallschwamm entfernt hartnäckigen Schmutz geeignet für Töpfe Auflaufformen Grill sowie Barbecue 23g 15 Stück

Sorbo€8.256 rev

1y ago

MR.SIGA Doppelseitige Scheuerschwämme Spülschwämme für die Küche 6er-Pack

MR.SIGA€12.742,362 rev

3y ago

What buyers say about stahlschwamm

What buyers praise and complain about, mined from review topics.

What buyers love

Einfache Reinigung41%

“Super reinigungspad”

Qualität insgesamt18%

“Super Produkt”

beworben Vs Tatsächliches Produkt7%

“Produkt wie beschrieben”

Haltbarkeit6%

“Vor allem langlebig”

Preis-Leistungs-Verhältnis4%

“Preis Leistung ok”

Effizienz4%

“wirksam”

Gesamtgröße3%

“Passt scho”

Benutzerfreundlichkeit3%

“Sehr hilfreich”

Griff2%

“Ist echt praktisch mit den griffen”

Helligkeit/Glanz/Glühen1%

“zum glänzen”

What buyers complain about

Rost/Korrodieren16%

“rostender Draht”

Preis-Leistungs-Verhältnis12%

“nur leider ist der Preis bei Amazon deutlich teurer geworden von 2,18€ erhöht auf 6,55€ teuer für 16 schwämmchen”

Einfache Reinigung8%

“Günstiger Reiniger”

Haltbarkeit7%

“Fällt auseinander”

Gesamtgröße6%

“Zu großer Hohlraum um die Schraube”

Qualität insgesamt5%

“Keine Qualität”

Löslichkeit4%

“lösen sich schnell auf, eher nur für den Einmal-Gebrauch”

Geruch4%

“sehr schwacher Duft”

Stärke4%

“Sehr dünn, hätte es mir stabiler gewünscht”

beworben Vs Tatsächliches Produkt4%

“hält nicht was versprochen wurde”

Top return reasons

Gesamtgröße30%

Qualität insgesamt15%

Funktionalität insgesamt8%

Kratzfestigkeit7%

Preis-Leistungs-Verhältnis7%

beworben Vs Tatsächliches Produkt7%

Dicke5%

Materialqualität5%

Weiches Gefühl2%

Haltbarkeit2%

Common questions

Is stahlschwamm profitable to sell on Amazon Germany?: The niche generates €68K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Skip it (49/100).
How competitive is the stahlschwamm niche?: 14 brands and 54 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in stahlschwamm?: Top complaints mined from reviews: Rost/Korrodieren, Preis-Leistungs-Verhältnis, Einfache Reinigung. The return rate is 0.1%.
When does demand for stahlschwamm peak?: Demand peaks in Jul–Aug; the busiest month runs 1.7× the quietest.
What does it cost to enter the stahlschwamm niche?: Listings span €1.18–€12.74; the average listing price is €5.70 (sweet spot $15–$100). The average incumbent carries 1,157 reviews — the moat a new listing must climb.

stahlschwamm

stahlschwamm market data

Competition & brand share

Demand & seasonality

Top stahlschwamm search terms

Top stahlschwamm products on Amazon

Top sellers

Newest

Trending

What buyers say about stahlschwamm

What buyers love

What buyers complain about

Top return reasons

Common questions

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