Spülmittel

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.2M a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

11.3%

Market size, estimated

€1.2Ma year

Peak month

January1.5× the quietest month

Top search term

spülmittel362K searches a year

Listings sell for €10.25 on average, from €0.83 to €28.18. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At €10.25 that is €15K to €21K a year per listing.

Average price

€10.25under the $15 to $100 sweet spot

Price range

€0.83–€28.18

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

€15K–€21K

Returns

0.1%of orders · Amazon Germany median 1.1%

55% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #38 within Reinigungsmittel. It carries 654 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

65%

Out of stock, average day

1.0%

Average rank

#38in Reinigungsmittel

Average rating

4.64 starsAmazon Germany average 4.37 stars

Average reviews

654per listing

Listings tracked

31

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

57 months