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Spülmaschinensalz

Fail

The top 5 products take 100% of clicks, so Spülmaschinensalz is a Fail.

Flapen Score
37
37 / 100
Ranks 2,733 of 2,966 Drogerie & Körperpflege niches · −12 vs the category median of 49
Market size
€677K/yr403K searches / yr
90-day growth
-14.0%search demand this quarter
Competition
100%top-5 click share · 3 brands · 27 sellers

Flapen Score

Spülmaschinensalz against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Spülmaschinensalz is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spülmaschinensalz market on Amazon at a glance

Shoppers on Amazon Germany searched for Spülmaschinensalz 403K times last year and spent an estimated €677K. All 3 brands take every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 25.8% of those searches ended in a purchase.

Shoppers searched for this 403K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 25.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €677K a year.

Searches, last 12 months
403K
Growth, 90 days vs prior 90
-14.0%
Conversion, latest week
25.8%
Market size, estimated
€677Ka year
Peak month
November1.5× the quietest month
Top search term
spülmaschinensalz183K searches a year

02 · Price

A sale here is worth €6.52.

Listings sell for €6.52 on average, from €1.19 to €12.30. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 8,000 to 10,000 of them. At €6.52 that is €52K to €65K a year per listing.

Average price
€6.52under the $15 to $100 sweet spot
Price range
€1.19–€12.30
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
100K–125K
Units per listing a year
8,000–10,000
Revenue per listing a year
€52K–€65K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #32 within Reinigungsmittel. It carries 4,457 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
75%
Out of stock, average day
0.0%
Average rank
#32in Reinigungsmittel
Average rating
4.63 starsAmazon Germany average 4.37 stars
Average reviews
4,457per listing
Listings tracked
4

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
75 months

Products

Top Spülmaschinensalz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

27

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 231%
  • Brand 34%

Demand

Spülmaschinensalz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Spülmaschinensalz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spülmaschinensalz183K/yr
  • geschirrspüler salz38K/yr
  • geschirrspülsalz24K/yr
  • salz spülmaschine23K/yr
  • salz geschirrspülmaschine18K/yr
  • dishwasher salt17K/yr
  • finish salz10K/yr
  • somat salz spülmaschinensalz11K/yr
  • finish salz spülmaschinensalz14K/yr
  • salz für spülmaschine9K/yr

Reviews and returns

What reviews say buyers love and hate about Spülmaschinensalz

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Salzgehalt”
46%of negative reviews mention “Salzgehalt”
0.1%of orders come back
“Somat Salz”
A buyer, on “Salzgehalt”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Spülmaschinensalz questions

Answered from the same tracked data.