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Silberspray

Fail

Shoppers spend an estimated $57K a year here, so Silberspray is a Fail.

Flapen Score
46
46 / 100Ranks 1,824 of 2,966 Drogerie & Körperpflege niches · −3 vs the category median of 49
Market size
€57K/yr51K searches / yr
90-day growth
+36.0%search demand this quarter
Competition
65%top-5 click share · 8 brands · 37 sellers

Flapen Score

Silberspray against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Silberspray is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Silberspray market on Amazon at a glance

Shoppers on Amazon Germany searched for Silberspray 51K times last year and spent an estimated €57K. The top 5 brands take 94% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €57K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+36.0%
Conversion, latest week
10.0%
Market size, estimated
€57Ka year
Top search term
silberspray28K searches a year

02 · Price

A sale here is worth €11.18.

Listings sell for €11.18 on average, from €7.53 to €17.86. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €11.18 that is €1K to €3K a year per listing.

Average price
€11.18under the $15 to $100 sweet spot
Price range
€7.53–€17.86
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #247 within Alternative Medizin. It carries 2,456 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
73%
Out of stock, average day
1.9%
Average rank
#247in Alternative Medizin
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
2,456per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
79 months

Products

Top Silberspray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

37

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

3%

  • Brand 162%
  • Brand 213%
  • Brand 311%
  • Brand 46%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (2 brands, 3%)

Search terms

Top Silberspray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • silberspray28K/yr
  • kolloidales silberspray18K/yr
  • silver spray2K/yr
  • silberspray für menschen3K/yr

Reviews and returns

What reviews say buyers love and hate about Silberspray

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
22%of negative reviews mention “Funktionalität insgesamt”
0.3%of orders come back
“Bei uns hat es nicht gewirkt”
A buyer, on “Funktionalität insgesamt”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

Keep looking

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All Drogerie & Körperpflege niches

FAQ

Common Silberspray questions

Answered from the same tracked data.