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Silberputztuch

Fail

The top 5 products take 83% of clicks, so Silberputztuch is a Fail.

Flapen Score
42
42 / 100
Ranks 2,358 of 2,966 Drogerie & Körperpflege niches · −7 vs the category median of 49
Market size
€176K/yr144K searches / yr
90-day growth
-0.4%search demand this quarter
Competition
83%top-5 click share · 8 brands · 35 sellers

Flapen Score

Silberputztuch against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Silberputztuch is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Silberputztuch market on Amazon at a glance

Shoppers on Amazon Germany searched for Silberputztuch 144K times last year and spent an estimated €176K. The top 5 brands take 88% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 17.9% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 17.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €176K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-0.4%
Conversion, latest week
17.9%
Market size, estimated
€176Ka year
Peak month
July1.2× the quietest month
Top search term
silberputztuch53K searches a year

02 · Price

A sale here is worth €6.84.

Listings sell for €6.84 on average, from €3.81 to €16.85. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At €6.84 that is €9K to €10K a year per listing.

Average price
€6.84under the $15 to $100 sweet spot
Price range
€3.81–€16.85
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
€9K–€10K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #38 within Reinigungsmittel. It carries 1,753 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#38in Reinigungsmittel
Average rating
4.50 starsAmazon Germany average 4.37 stars
Average reviews
1,753per listing
Listings tracked
10

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Silberputztuch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

35

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

6%

  • Brand 135%
  • Brand 220%
  • Brand 316%
  • Brand 410%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (2 brands, 6%)

Demand

Silberputztuch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Silberputztuch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • silberputztuch53K/yr
  • silberputztuch für schmuck39K/yr
  • silbertuch für schmuck12K/yr
  • silber poliertuch9K/yr
  • silbertuch10K/yr
  • silberputztuch für besteck10K/yr
  • poliertuch schmuck5K/yr
  • schmuck poliertuch4K/yr
  • silber putztuch2K/yr

Reviews and returns

What reviews say buyers love and hate about Silberputztuch

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Einfache Reinigung”
21%of negative reviews mention “Funktionalität insgesamt”
0.2%of orders come back
“Funktionierte nicht”
A buyer, on “Funktionalität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Silberputztuch questions

Answered from the same tracked data.