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shisha steine

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 4Growth 44Conversion 66Competition 28Returns 87Price range 71Avg price 72Brand share 0Review moat 97Quality gap 98

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Review moat

Incredible58.2

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.4%

return rate — above 5% kills the launch gate

Avg price

Good€14.64

avg listing price — sweet spot $15–$100

Price range

Good€7.71–€32.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Growth

Okay+14.9%

90-day search growth — must beat 0% to launch

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Market size

Bad€18K

€18K/yr · 21K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, shisha steine is a €18K/yr Amazon Germany market (21K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 49/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

shisha steine market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
€11K–€15K
units × avg price
Conversion rate
5.9%
Avg BSR
#78
Page quality
0%
Prime
87%
Sponsored
7%
Out of stock
0.0%
Avg brand age
41 months
Avg seller age
200 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 falling

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Shiazo78%
  • Generisch19%
  • Big Man4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +14.9% search growth over the last 90 days.
1K750Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.0×

Top shisha steine search terms

  • shisha steine13K/yr
  • dampfsteine shisha3K/yr
  • dampfsteine2K/yr
  • shisha dampfsteine2K/yr
  • shiazo1K/yr
  • shisha steine nikotinfrei157/yr
All search terms

Top shisha steine products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€2K20%€4K30%€5K40%€7K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about shisha steine

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt36%

“schmeckt gut”

Geschmack32%

“Geschmacklich”

Geruch14%

“Mega Duft schmeckt top”

Benutzerfreundlichkeit9%

“ansonsten kann man einfach benutzen”

What buyers complain about

Geschmack44%

“Kein Geschmack überhaupt”

Qualität insgesamt17%

“Müll”

beworben Vs Tatsächliches Produkt11%

“Produktbeschreibung ungenügend”

Preis-Leistungs-Verhältnis11%

“überteuert; ich würde es niemandem empfehlen.”

Zufriedenheit/Vergnügen6%

“Unzufrieden”

Top return reasons

Kompatibilität – insgesamt23%
Geschmack insgesamt21%
Geschmack16%
Funktionalität insgesamt13%
Qualität insgesamt6%
Auslaufsicher3%
Verbrannt/geröstet/überbacken3%
Haltbarkeit3%
Gesamtgröße3%
Genauigkeit insgesamt3%

Common questions

Is shisha steine profitable to sell on Amazon Germany?
The niche generates €18K/yr across 15 tracked products. 90-day search growth is +14.9%. Flapen's verdict: Skip it (49/100).
How competitive is the shisha steine niche?
3 brands and 4 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in shisha steine?
Top complaints mined from reviews: Geschmack, Qualität insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 1.4%.
When does demand for shisha steine peak?
Demand peaks in Jul–Aug; the busiest month runs 2.0× the quietest.
What does it cost to enter the shisha steine niche?
Listings span €7.71–€32.70; the average listing price is €14.64 (sweet spot $15–$100). The average incumbent carries 58 reviews — the moat a new listing must climb.